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Cryptocurrency and the Washington Nationals: Once Bitten, Twice Shy?
Grushka-Cockayne, Yael; Hachem, Kinda; Lenox, Michael; Maiden, Stephen E.;Case DARDEN-S-0393-EStrategyIn May 2022, Jennifer Chen, vice president of strategic partnerships for the Washington Nationals, faced a dilemma. Just months before, the Nationals had embarked on a high-profile sponsorship partnership with Terraform Labs, a decentralized autonomous organization that had created two cryptocurrencies, TerraUSD (UST) and Luna. The Nationals had agreed to accept the stablecoin UST as payment and had emblazoned its ballpark with Terraform Labs' lo...Starting at €8.20
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Roast, Grind, Brew, Kickstart
Grushka-Cockayne, Yael; Koes, Alexander; Reiss, MathewCase DARDEN-QA-0900-EDecision AnalysisThis case describes an entrepreneur who turns to Kickstarter to help launch a product and satisfy investor requests to prove the market. The case discusses the decisions that need to be made with regards to launching a campaign, and analyzes ways to increase the likelihood that the campaign will be successful. Accompanying datasets give students access to thousands of past campaigns, which can be used to determine the factors that impact campaign...Starting at €8.20
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DigiPlex: Future-Ready Data Centers
Grushka-Cockayne, Yael; Yemen, GerryCase DARDEN-QA-0880-EDecision AnalysisThis case is based on DigiPlex, the largest data center provider in Scandinavia. The company plans to build another data center just outside of Stockholm, Sweden. The case asks students to evaluate a project plan and use the data to diagram the critical path. The case opens with DigiPlex chairman Byrne Murphy at the negotiation table with the key anchor customer needed in order to get his newest project off the ground. The project has already bee...Starting at €8.20
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Bystander Intervention: USA Gymnastics and Beyond (A)
Freeman, R. Edward; Mead, Jenny; Liedtka, Jeanne M.; Grushka-Cockayne, Yael; Santos, GraceCase DARDEN-E-0482-EBusiness Ethics and Corporate Social ResponsibilityThis partially disguised, public-sourced case details the situation surrounding longtime USA Gymnastics team doctor Larry Nassar's abuse of athletes from the standpoint of someone who must decide whether and how best to intervene. In 2015, Megan Peterson, an elite gymnastics coach, has accidentally overheard a troubling conversation about Nassar between the athlete she directly supports, Janet Smith, and a teammate. After helping Smith feel safe ...Starting at €8.20
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A/B Testing at Vungle
Grushka-Cockayne, Yael; Lichtendahl, Kenneth C. Jr.; De Reyck, Bert; Fragkos, IoannisCase DARDEN-QA-0821-EDecision AnalysisTwo recently graduated MBA students are tasked with developing an ad-serving learning algorithm for a mobile ad-serving company. The case illustrates the way in which hypotheses can be tested in an A/B format or "horse race" in order to establish customer preferences and superior profitability. The case was written for a course elective covering hypothesis testing.Starting at €8.20
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Bystander Intervention: USA Gymnastics and Beyond (B)
Freeman, R. Edward; Mead, Jenny; Liedtka, Jeanne M.; Grushka-Cockayne, Yael; Santos, GraceCase DARDEN-E-0483-EBusiness Ethics and Corporate Social ResponsibilityThis partially disguised, public-sourced case, a follow-up to “Bystander Intervention: USA Gymnastics and Beyond (A)” (UVA-E-0482), details what happened after top gymnastics coach Megan Peterson reported team doctor Larry Nassar to USA Gymnastics leadership for his abuse of young athletes. It turned out that many others had tried to report Nassar for various instances of inappropriate behavior and abuse over the years, but coaches, trainers, adm...Starting at €5.74
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Ocean's Dilemma
Grushka-Cockayne, Yael; Lichtendahl, Kenneth C. Jr.; Gupta, RohitCase DARDEN-QA-0798-EDecision AnalysisThe case is intended for a class relatively early in a decision analysis or a risk analysis class module. The case can be used as the very first case in the course if students are familiar with the concepts of NPV. Alternatively, students can be given a short technical note on calculating NPV for cash flows as pedagogy for the case. The analysis requires use of NPV calculations to determine the outcomes of different options in the case and to cho...Starting at €8.20
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Ballis's Benchmark (A)
Lichtendahl, Kenneth C. Jr.; Grushka-Cockayne, YaelCase DARDEN-F-1621-EFinanceIn this case series, Margaret Ballis, a soon-to-be Darden School of Business graduate, is about to begin her dream job at a leading investment management firm. On her way to becoming a fund manager, she cannot help wondering about her future success. Ballis is trying to assess her ability to consistently outperform the stock market; she questions whether it is even possible to achieve persistent performance as a fund manager. Using data downloade...Starting at €8.20
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Ballis's Benchmark (B)
Lichtendahl, Kenneth C. Jr.; Grushka-Cockayne, YaelCase DARDEN-F-1622-EFinanceIn this case series, Margaret Ballis, a soon-to-be Darden School of Business graduate, is about to begin her dream job at a leading investment management firm. On her way to becoming a fund manager, she cannot help wondering about her future success. Ballis is trying to assess her ability to consistently outperform the stock market; she questions whether it is even possible to achieve persistent performance as a fund manager. Using data downloade...Starting at €5.74
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Set in Stone
Grushka-Cockayne, Yael; Crama, Pascale; Tang, Elizabeth; Banerjee, ArupCase DARDEN-QA-0814-EDecision AnalysisIn 2013, the new general manager at Dominion Granite and Marble (DGM), a successful Virginia granite-fabrication company, was convinced DGM would benefit from substantially speeding up its sales process. Getting quotes in the hands of potential customers quickly was the first step. In particular, a new website with online quotation capabilities would go a long way toward capitalizing on the traffic DGM’s website already experienced and give the c...Starting at €8.20