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TMB (C): Implementation of the Management Units in TB
Ricart, Joan EnricCase ASE-247-EEconomicsStarting at €5.74
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Fuentes de información para la confección de estudios sectoriales
Juliá, M. T.; Ricart, Joan EnricTechnical Note ASEN-83EconomicsPresenta las fuentes de información que normalmente son consultadas para realizar estudios sectoriales.Starting at €8.20
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Ventajas competitivas basadas en la tecnología y sistemas de información: Panorama de distintos modelos
Andreu i Civit, Rafael; Ricart, Joan Enric; Valor Sabatier, JosepTechnical Note SIN-4Knowledge and CommunicationLa nota presenta una serie de modelos conceptuales útiles para comprender la multitud de dimensiones en la que se puede analizar el concepto de ventaja competitiva basada en tecnologías y sistemas de información.Starting at €8.20
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TMB (C): Implantación de las unidades gerenciales en TB
Ricart, Joan EnricCase ASE-247EconomicsPresenta una propuesta de creación de un sistema de información acorde con los propósitos de descentralización y creación de unidades gerenciales en TB. La propuesta del grupo de trabajo incluye un primer esbozo de la forma en que puede implantarse el nuevo sistema de información.Starting at €5.74
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Vancouver: The Challenge of Becoming the Greenest City - Teaching Note
Berrone, Pascual; Ricart, Joan EnricTeaching Note SMT-105-EEconomics, Innovation and Change, StrategyThis is the suggested teaching note for the case "Vancouver: The Challenge of Becoming the Greenest City" (IESE, SM-1612-E). The case describes the Greenest City 2020 Action Plan, formally launched by the city of Vancouver in 2011, which was intended to make Vancouver the greenest city on the planet. Gregor Robertson, mayor of Vancouver, is the main champion of the ambitious strategic plan. While he has a successful past as a social entrepreneur ...Starting at €0.00
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Prioridades en la agenda de la alta dirección
Pastoriza, David; Ricart, Joan EnricTechnical Note DGN-649StrategyLas prioridades básicas en la agenda de un alto directivo deberían estar presentes cuando éste se enfrenta a su trabajo del día a día. La práctica nos muestra, sin embargo, un directivo preocupado por los problemas urgentes que se derivan de la incertidumbre del negocio, un entorno turbulento, y los movimientos de la competencia. En este escenario incierto preguntas importantes como: ¿qué nos proponemos?, ¿quiénes somos?, ¿cómo queremos competir?...Starting at €8.20
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Tesla in the 2020s: Moment of Truth for the "Master Plan" - Teaching Note
Berrone, Pascual; Caldart, Adrian; Ricart, Joan Enric; Sastre Boquet, IsaacTeaching Note SMT-137-EInnovation and Change, Service and Operations Management, StrategyFounded in 2003, and headed by the admired - and controversial - Elon Musk, in 2020 Tesla had become the automaker with the highest market capitalization, and the global leader of the electric car market. Was this valuation justified? The case presents a panorama of the automotive industry (discussing its main actors, business figures, and business models) before reviewing Tesla's company history in detail. In less than 20 years Tesla had gone fr...Starting at €0.00
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Changing the Role of the General Manager. An Evolutionary Perspective
Pastoriza, David; Ricart, Joan EnricTechnical Note DGN-650-EStrategyWe are constantly bombarded with news about managerial excellence and ineptitude, executives saving and destroying companies, or shareholders asking for the replacement of executives, in the search for promising new talents able to rescue a firm from awkwardness. As Mintzberg said: "No job is more vital to our society than that of the manager. It is the manager who determines whether our social institutions serve us well or whether they squander...Starting at €8.20