This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Search results
-
David E. White: Executive Direct Line
Elizabeth M.A. Grasby; Gregory CritchleyCase IVEY-9B15A017-EMarketingThe owner of a fine-menswear store needs to make some crucial decisions regarding his own new line of made-to-measure clothing. He has to decide how to best market a new line and make decisions regarding the target market, product, placement and promotion.Starting at €8.20
-
Yellowhead Petroleum Limited
Elizabeth M.A. Grasby; Jessica KellyExercise IVEY-9B12B020-EAccounting and ControlFinancial accounting entries must be made for a small Canadian oil and gas exploration and drilling company headquartered in Edmonton, Alberta, for a project in northern Saskatchewan.Starting at €8.20
-
Pet Care Veterinary Services
Elizabeth M.A. Grasby; Jason StornelliCase IVEY-9B07M042-EStrategyThe spring of 2002 had been grueling for the owner of Pet Care Veterinary Services, a small-animal veterinary practice with two clinics in Southwestern Ontario. Everything seemed to be going wrong at Pet Care's Avery, Ontario location. Profitability was disappointing, medication had disappeared, and the owner had serious concerns about her associate veterinarian's quality of animal care. The owner wondered what would be her best course of action....Starting at €8.20
-
Toppits Foods Ltd.
Elizabeth M.A. Grasby; Robert de Vooght; Stephen Rene FreyCase IVEY-9B08A005-EMarketing, StrategyThis case explores the expansion of an imported product - garlic and herb cubes. This case can be used to explore the merits of alternative channels of distribution or it may be used more broadly to explore the development of a more effective marketing program. Students are asked to 1) assess how the competition affects Toppits' marketing plan; 2) select a customer group to target and determine how this group affects the marketing plan; 3) determ...Starting at €8.20
-
Try Recycling Inc. - The South London Expansion
Elizabeth M.A. Grasby; Andrew SmithCase IVEY-9B09B002-EAccounting and Control, EntrepreneurshipThe president of a waste management and recycling company is considering expanding to another location within London, Ontario. Students are asked to assess the company's past performance to determine what had made it successful and then project financial results for the expansion along with projecting the company's fiscal year's overall financial results. Students are required to establish a strong promotion plan for the new facility, including t...Starting at €8.20
-
Global Solutions Inc.
Elizabeth M.A. Grasby; Erica SpearCase IVEY-9B14C021-ELeadership and People Management, StrategyA young business school graduate has been working as a conference producer at an event planning company for four-and-a-half months. She has enjoyed the challenges of the work and has worked very hard. However, after months of positive feedback from colleagues and supervisors, she is surprised to be told that she has not passed her probation and that her probationary period of three months will be extended. She disagrees with the reasoning behind ...Starting at €8.20
-
Hospital Software Solutions (A)
Elizabeth M.A. Grasby; Jason StornelliCase IVEY-9B07C018-ELeadership and People ManagementThe customer care team lead at Hospital Software Solutions was becoming increasingly distressed in her workplace. Her supervisors were not managing her or the department effectively; her responsibilities did not align with her job description; she was being blamed for computer system failures; and she felt she was being viewed as the office slacker. The case provides for the application of theoretical concepts surrounding leadership, power/influe...Starting at €8.20
-
Thaifoon Restaurant
Elizabeth M.A. Grasby; Anuj ChandaranaCase IVEY-9B07B001-EAccounting and Control, EntrepreneurshipA young entrepreneur with a family background in the Thai restaurant business considers whether to open his own Thai restaurant. Students are asked to assess his capabilities as a restaurant manager/owner. Students must perform a qualitative size-up of the market and examine whether the chosen location is a good fit. A seating plan is to be designed as well. Students are to project an income statement and balance sheet and determine the impact on...Starting at €8.20
-
Parker & Pine
Elizabeth M.A. Grasby; Brian LangenCase IVEY-9B15A018-EEntrepreneurship, MarketingThe co-founders of Parker & Pine must decide how best to launch their apparel company’s first product, the boxer brief for plus-sized men. With only a few small changes to be made to the product before a full-scale launch, the partners have two important marketing decisions to make: setting the selling price for the boxer briefs and deciding how best to market them alongside the Parker & Pine brand.Starting at €8.20
-
Phil's Haulage
Elizabeth M.A. Grasby; Brian LangenCase IVEY-9B15B002-EAccounting and ControlThe president and CEO of a commercial group must assess his options after his company’s recent acquisition of a small hauling company. This new company transported construction materials and aggregates from one location to another. After a few successful years of growth in the hauling business, the CEO wondered whether the new company should expand into the excavating business. He needed to evaluate the health of the current operations from a pro...Starting at €8.20