This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Search results
-
David E. White: Executive Direct Line
Elizabeth M.A. Grasby; Gregory CritchleyCase IVEY-9B15A017-EMarketingThe owner of a fine-menswear store needs to make some crucial decisions regarding his own new line of made-to-measure clothing. He has to decide how to best market a new line and make decisions regarding the target market, product, placement and promotion.Starting at €8.20
-
SaskTel
Elizabeth M.A. Grasby; Marsha WatsonCase IVEY-9B09A009-EMarketingThe executive committee of SaskTel had recently approved a proposal to launch its LifeState health monitoring system to the Canadian marketplace. The company's senior director of marketing must develop a marketing plan, including distribution and promotion, for the proposed product launch in six months' time. She will have to make decisions quickly in order to present a proposal to the executive committee within two weeks.Starting at €8.20
-
Everything Rattan Inc.
John F. Graham; Anne M. Martin; David C. Shaw; Elizabeth M.A. GrasbyCase IVEY-9B12N008-EFinanceEverything Rattan has approached its bank for a loan. The bank needs to analyze the loan request and prepare a collateral analysis for the situation.Starting at €8.20
-
Prelko Marketing Systems Inc. - Teaching Note
Elizabeth M.A. Grasby; Eli GladstoneTeaching Note IVEY-8B12B004-EAccounting and ControlTeaching note for product 9B12B004.Starting at €0.00
-
Tempest Tech Incorporated - Teaching Note
Elizabeth M.A. Grasby; Karim MashnukTeaching Note IVEY-8B12B007-EAccounting and ControlTeaching note for product 9B13B007.Starting at €0.00
-
Damn Heels (B)
Elizabeth M.A. Grasby; Nadine RamrattanCase IVEY-9B11B020-EAccounting and Control, Entrepreneurship, MarketingThis case is a supplement to Damn Heels (A).Starting at €5.74
-
Foxy Originals: The Online Expansion - Teaching Note
Elizabeth M.A. Grasby; Jessica WelshTeaching Note IVEY-8B16B003-EAccounting and ControlTeaching note for product 9B16B003.Starting at €0.00
-
Alrich Farms: Cash Flow Analysis - Teaching Note
Elizabeth M.A. Grasby; Richard BloomfieldTeaching Note IVEY-8B17B008-EAccounting and ControlTeaching note for product 9B17B008.Starting at €0.00
-
Style Inc.: Fine Bespoke Tailoring - Teaching Note
Elizabeth M.A. Grasby; Richard BloomfieldTeaching Note IVEY-8B17B018-EAccounting and ControlTeaching note for product 9B17B018.Starting at €0.00
-
442 McAdam - Teaching Note
Elizabeth M.A. Grasby; Jessica WelshTeaching Note IVEY-8B16B010-EAccounting and ControlTeaching Note for product 9B16B010.Starting at €0.00