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Monte Carlo Simulation
de Santiago, RafaelTechnical Note ADN-284-EDecision Analysis, Entrepreneurship, Service and Operations ManagementThis technical note introduces the basic concepts of Monte Carlo simulation, as well as the software to run the models (Crystal Ball). The requirements to follow the note are a working knowledge of probability distributions, decision trees and expected values, as well as being familiar with Microsoft Excel spreadsheets. As Monte Carlo simulation is better understood when applied to practical problems, the concepts and techniques are introduced by...Starting at €8.20
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La situación familiar en el diseño de carreras profesionales
28|Álvarez Alvarez, José LuisTechnical Note FHN-284Leadership and People ManagementSe describen las políticas y prácticas que desde la dirección de personal se pueden iniciar para ayudar a empleados y directivos a establecer una relación más equilibrada y autónoma entre vida familiar y profesional.Starting at €8.20
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Subjective Decisions, Perception and Time
Baucells Alibés, Manel; García-Castro, RobertoTechnical Note ADN-288-EDecision Analysis, EconomicsRecently, the way people commonly deal with decisions involving time has become an important research topic for economists and psychologists alike. This note offers a summary of some of the main results, which have applications in understanding consumer behavior and also in everyday life to help us make better decisions. This note is based on the note "Time, Perception and Decision-Making" from Manel Baucells and Lucy Chatburn, ADN-264-E.Starting at €8.20
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Microsoft Excel Essentials I
Alegre, Inés; Serrano, Alejandro; Alonso, ClaraTechnical Note ADN-289-EDecision AnalysisThis technical note presents some useful functions of Microsoft (MS) Excel© that all managers should be familiar with. MS Excel is the tool of choice for most types of business computations as it is very powerful, yet simple enough to be easily used. Having a basic knowledge on how to perform calculations or draw graphs in a MS Excel spreadsheet is a useful skill that can be applied in many business situations. MS Excel has hundreds of formulas ...Starting at €8.20
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Cementos Elola
Valentini, Giovanni; Ariño, Miguel AngelCase AD-284-EDecision Analysis, EconomicsThe case can be used to introduce multiple regression techniques as a means of forecasting a company's sales on the basis of various macroeconomic variables.Starting at €8.20
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Career design and the family
28|Álvarez Alvarez, José LuisTechnical Note FHN-284-ELeadership and People ManagementStarting at €8.20
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Measuring Risk in Investment Projects: NPV at Risk
García-Castro, RobertoTechnical Note ADN-286-EDecision Analysis, FinanceNPV is based on the discount of expected, future cash flows. As such, it is subject to substantial uncertainty in real applications. This uncertainty is often neglected in some companies due to a lack of appropriate tools to manage it. One way to account for all the risk associated with a particular investment project is to use the probability distribution associated with the NPV (NPVAR), once the main uncertainties have been identified and measu...Starting at €8.20
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Decisiones subjetivas, percepción y tiempo
Baucells Alibés, Manel; García-Castro, RobertoTechnical Note ADN-288Decision Analysis, EconomicsDesde hace poco, la manera en que la gente suele enfocar las decisiones relativas al tiempo se ha convertido en un tema de investigación importante tanto para los economistas como para los psicólogos. Esta nota ofrece un resumen de algunos de los resultados más destacados, que pueden ayudar a comprender el comportamiento de los consumidores y, también, en la vida diaria, ayudarnos a tomar mejores decisiones. Esta nota está basada en la nota "Tiem...Starting at €8.20
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El valor de la información
Lewis A.; Heukamp, FranzTechnical Note ADN-272Knowledge and CommunicationLa presente nota técnica constituye una breve explicación del valor de la información perfecta e imperfecta a la hora de tomar decisiones arriesgadas.Starting at €8.20
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Nuevas formas de responder a las viejas preguntas: El análisis conjunto elimina la aleatoriedad de las decisiones de marketing del sector farmacéutico
Green, Paul; Joachimsthaler, Erich A.Technical Note MN-284MarketingCon la evolución de la investigación de marketing se dispone actualmente de técnicas que permiten evaluar con exactitud las preferencias de los consumidores y sus compensaciones entre los distintos atributos de los productos. Dichas técnicas permiten asimismo simular resultados significativos, desde el punto de vista de la gestión, tales como el aumento y disminución de la cuota de mercado, del volumen de ventas y de los beneficios brutos. Esta e...Starting at €8.20