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Vegpro Group: Growing in Harmony, Teaching Note
Bell, David E.; Shelman, MaryTeaching Note HBS-508106-EMarketingTeaching Note for [508-001].Starting at €0.00
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Marketing the "$100 Laptop" (A), (B) & (C), Teaching Note
Quelch, John A.; Knoop, Carin-IsabelTeaching Note HBS-508055-EMarketingTeaching Note to (508-024), (508-032) & (508-065).Starting at €0.00
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Crescimento e Diversificação na Martifer - Teaching Note
Caldart, Adrián A.Teaching Note AESE-DG-A-886 TN-PPAccounting and ControlO caso descreve o rápido processo de crescimento e diversificação internacional do portfólio de negócios levado a cabo pela empresa de origem portuguesa, Martifer. A Martifer, inicialmente uma empresa líder na península ibérica no negócio de estructuras metálicas, em apenas quatro anos converteu-se num actor relevante no sector das energias renováveis, com significativos investimentos nos negócios de energia eólica, solar y nos biocombustíveis em...Starting at €0.00
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Radiohead: Music At Your Own Price (A) & (B), Teaching Note
Elberse, AnitaTeaching Note HBS-509070-EMarketingTeaching Note for 508-110 (A) and 508-111 (B).Starting at €0.00
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The European Recycling Platform: Promoting Competition in E-Waste Recycling - Teaching note
Lee H; Shao MTeaching Note SGSB-GS67TN-EService and Operations ManagementThe European Recycling Platform was the only pan-European recycling organization created in response to the European Union’s groundbreaking directive to promote recycling of electronic waste. Braun, Electrolux, Hewlett-Packard and Sony established ERP in 2002 as an alternative to the monopolistic e-waste takeback systems then existing in several European countries. ERP was based on the principle of producer responsibility, in which manufacturers...Starting at €0.00
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Dove: Evolution of a Brand, Teaching Note
Deighton, JohnTeaching Note HBS-508109-EMarketingTeaching Note for [508-047].Starting at €0.00
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Dr. Devi Shetty e a revolução na saúde - A Narayana Hrudayalaya Healthcity - Teaching Note
Costa da Silva, Jorge; Viassa Monteiro, EugénioTeaching Note AESE-DG-A-979 TN-PPStrategyO caso acompanha sequencialmente as interrogações, os estudos e a aplicação dos princípios norteadores a situações concretas, para conseguir uma alta qualidade, ditada pela especialização e também a redução dos custos, devida ao efeito escala e ao facto de todo o pessoal, também médico, trabalhar em full-time com ordenado fixo, sabendo que está a tratar pessoas pobres. A originalidade do caso está em querer dar serviços de alta qualidade e comple...Starting at €0.00
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CJ E&M: Creating a K-Culture in the U.S., Teaching Note
Ofek, Elie; Norris, MichaelTeaching Note HBS-516022-EMarketingThis teaching note is intented to help instructors with running a class discussion for the case "CJ E&M: Creating a K-Culture in the U.S.". It contains several areas of analysis and discussion that provide guidance to instructors on how to use the case in order to expose students to the topics of international marketing, leveraging event marketing as a form of communication (from organizer as well as sponsor perspectives), and devise a marketing ...Starting at €0.00
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e-Types A/S, Teaching Note
Austin, Robert D.Teaching Note HBS-609108-EService and Operations ManagementTeaching Note for [606118].Starting at €0.00
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Boeing's e-Enabled Advantage, Teaching Note
Applegate, Lynda M.Teaching Note HBS-809083-EStrategyTeaching Note for [807011].Starting at €0.00