This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Search results
-
The CEO of Levi Strauss on Leading an Iconic Brand Back to Growth
Bergh, ChipArticle HBS-R1804A-ELeadership and People ManagementWhen the author was tapped to join Levi Strauss, in 2011, the company's financial performance had been erratic for a decade. He went on a listening tour, conversing with each of the top 60 executives, asking them what three things absolutely must change and what three things must not. He wasn't surprised to discover that a clear strategy was lacking. But he also saw that a lack of urgency, of financial discipline, and of data discipline permeated...Starting at €8.20