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How P&G Tripled Its Innovation Success Rate
Brown, Bruce; Anthony, Scott D.Article HBS-R1106C-EIn the early 2000s, faced with an alarming gap between its growth goals and what its innovation pipeline was delivering, Procter & Gamble created a "new-growth factory"-a network of novel structures and capabilities to rapidly shepherd new products and even business models from inception to market. The resulting innovations range from a 33-cent razor for customers in emerging economies to Tide Dry Cleaners-establishments with drive-through window...Starting at €8.20
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The Best Advice I Ever Got: William P. Lauder
Dowling, Daisy WademanArticle HBS-F0805D-ELeadership and People ManagementThe president and CEO of Estee Lauder Companies learned the importance of time management back when he worked under U.S. treasury secretary Donald Regan. The lesson sounds simple, but it has shaped his approach to strategy and his philosophy on motivating people.Starting at €8.20
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E-Mail: Not Dead, Evolving
Gill, BarryArticle HBS-F1306Z-EInformation TechnologiesE-mail management company Mimecast shares the results of a 2012 survey of 2,600 workers in the U.S., UK, and South Africa who use e-mail every day. Due to the highly graphical nature of the Vision Statement, we offer this reprint in color, PDF format only. We recommend printing it out in color to maximize its effectiveness.Starting at €8.20
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The Best Advice I Ever Got: William P. Lauder (Spanish version)
Dowling, Daisy WademanArticle HBS-F0805DLeadership and People ManagementThe president and CEO of Estee Lauder Companies learned the importance of time management back when he worked under U.S. treasury secretary Donald Regan. The lesson sounds simple, but it has shaped his approach to strategy and his philosophy on motivating people.Starting at €8.20
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To Reduce E-mail, Start at the Top
Brown, Chris; Killick, Andrew; Renaud, KarenArticle HBS-F1309B-ELeadership and People ManagementHow one company successfully dealt with the e-mail glut: After executives underwent training to reduce the number of e-mail messages they sent, the output of other employees fell, too--even though they received no training or feedback. The result was a 7% gain in productivity.Starting at €8.20
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In E-Commerce, More Is More
Eisingerich, Andreas B.; Kretschmer, TobiasArticle HBS-F0803B-EMarketingMost managers believe that filling their websites with a broad array of information diverts attention from their company's core offerings. A new global study, however, has revealed just the opposite: that such information increases customer engagement. The research also shows that exploiting consumers' desire for engagement is the strongest predictor of superior shareholder value for e-commerce companies.Starting at €8.20
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How P&G Tripled Its Innovation Success Rate (Spanish version)
Brown, Bruce; Anthony, Scott D.Article HBS-R1106CStrategynew-business-creation groups, entrepreneurial "guides" to help them, an innovation manual, a disruptive-innovation "college," and more. They also offer six lessons for leaders seeking to set up new-growth factories of their own. Although the factory is still ramping up, its early successes suggest that collective creativity can be managed-and can generate sustainable sources of revenue growth no matter how big a company becomes.Starting at €8.20
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Are You Ready for E-tailing 2.0? (Spanish version)
Hemp, PaulArticle HBS-F0610FMarketingE-commerce is shifting--from making purchases online to going shopping online, a social experience in which people interact in a 3-D Web space.Starting at €8.20
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Rakuten's CEO on Humanizing E-Commerce
Mikitani, HiroshiArticle HBS-R1311A-ERakuten is Japan's version of Amazon, but it offers a very different shopping experience. The goal of its founder in 1997 was to allow small and midsize merchants to set up shop on the internet very easily and to provide the kind of hospitality and customer service that even chain restaurants offer in Japan. Mikitani didn't want an internet superstore; he wanted something more like a bazaar, where shop owners would curate the merchandise and inte...Starting at €8.20
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CASO DE ESTUDIO: El CEO no puede darse el lujo de entrar en p nico
McNulty, Eric J.Article HBS-R1003LLeadership and People ManagementCuando explota una bomba en una estación de tren en Boston, el equipo ejecutivo de una empresa de servicios financieros a través de la calle se hunde en modo de crisis. Nadie está preparado para la solicitud de la ciudad para utilizar el vestíbulo de la empresa como un centro de clasificación y depósito temporal. El instinto del CEO es decir que sí, pero como su equipo de debate las consecuencias - cuestiones de responsabilidad, el efecto sobre l...Starting at €8.20