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IESE Insight. Issue 5. Second quarter 2010
IESE InsightMagazine REV-5-EBusiness Ethics and Corporate Social Responsibility, Entrepreneurship, Leadership and People Management, Marketing, StrategyGives you the bigger mindset you need to adapt to the challenges of operating cross-culturally. Richard M. Steers and Carlos Sanchez-Runde explore the implications of culture for managing and motivating employees around the world. Marieke de Mooij urges managers to take a culturally segmented approach in their global marketing effort. Sophia Kusyk challenges three myths about doing business across cultures and provides some ethical decision-makin...Starting at €22.00
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IESE Business School Insight, 154
IESE InsightMagazine REV-86-EBusiness Ethics and Corporate Social Responsibility, Corporate Governance, Decision Analysis, Finance, Innovation and Change, Leadership and People Management, StrategyThe new responsibilities of business for people, the planet and our future prosperity. As the tide turns against single-use plastics, know where your business stands. Interviews with Lise Kingo (U.N. Global Compact) and Juvencio Maeztu (IKEA). Leadership qualities, and a PPP framework, for the SDGs. Giving and receiving feedback better. 5 tips to knock an M&A disaster on its head. The effect of worldview on relational mobility. Decide ethically, ...Starting at €22.00
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IESE Insight. Issue 31. Fourth Quarter 2016
IESE InsightMagazine REV-66-EBusiness Ethics and Corporate Social Responsibility, Economics, Information Technologies, Innovation and Change, Leadership and People Management, Service and Operations ManagementThe nature of work is changing -- but don't panic. This magazine will make sure you are prepared. Alfredo Pastor and Bartolomé Mercadal Dupree separate science fiction from business reality: stop worrying about a robot taking your job, and start preparing for the changes ahead. Guido Stein and Miguel Martín suggest how companies may need to rethink their people management policies and leadership styles to attract, develop and retain millennials. ...Starting at €22.00
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IESE Insight. Issue 32. First Quarter 2017
IESE InsightMagazine REV-69-EInformation Technologies, Innovation and Change, Leadership and People Management, Marketing, StrategyTech is changing how we do business. Break out of your bubble and learn to manage better in a digital age. Julián Villanueva and Luis Ferrándiz explain the best practices and missteps on the Stairway to Digitalization. Íñigo Gallo and Claudia Townsend highlight the critical differences between how material and experiential goods are evaluated and consumed. Bernd Skiera and Daniel M. Ringel describe how they used clickstream data to yield informat...Starting at €22.00
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IESE Insight. Issue 21. Second Quarter 2014
IESE InsightMagazine REV-47-EBusiness Ethics and Corporate Social Responsibility, Corporate Governance, Finance, Information Technologies, Innovation and Change, Leadership and People Management, Marketing, Service and Operations Management, StrategyBoards need to close the rifts left by the crisis and be open to change, for the long-term success of business. Jordi Canals casts a clearer vision of the firm's purpose, calling for a drastic rethink of how the board can add long-term value. José M. Campa explains the trend toward greater transparency and an expanded role for shareholders. Gaizka Ormazabal and Allan L. McCall believe proxy advisors' voting recommendations need to be handled with...Starting at €22.00
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IESE Insight. Número 32. Primer trimestre 2017
IESE InsightMagazine REV-69Information Technologies, Innovation and Change, Leadership and People Management, Marketing, Strategy¿Cómo ha cambiado el "viaje del cliente"? ¿De qué manera podemos adaptarnos a la realidad de hoy? Julián Villanueva y Luis Ferrándiz proponen a las empresas subir la "escalera de la digitalización" para obtener una propuesta de negocio en torno al nuevo consumidor. Mientras, Íñigo Gallo y Claudia Townsend desvelan cuándo es conveniente dirigirse al corazón del cliente. Y Bernd Skiera y Daniel M. Ringe proponen a las empresas aprovechar el big ...Starting at €22.00
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IESE Insight. Issue 37. Second Quarter 2018
IESE InsightMagazine REV-79-EInnovation and Change, Leadership and People Management, StrategyDesign thinking is a vital tool for growth and innovation. This dossier shows you how to use it successfully. Joaquim Vilà and Xavier Camps share a practical method for discovering the latent needs of users so that companies can generate new opportunities. Manuel E. Sosa discusses how companies can build a design culture that is profitable and solves complex social challenges, often in surprising ways. Jeanne M. Liedtka highlights three common ch...Starting at €22.00
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IESE Insight. Número 18. Tercer trimestre 2013
IESE InsightMagazine REV-41Information Technologies, Innovation and Change, Leadership and People Management, Service and Operations Management, StrategyLa digitalización ha llegado a todas las esferas de la sociedad, incluida la empresa. Este fenómeno conlleva cambios en los modelos de negocio, la organización del trabajo y la manera de dirigir. Este número de IESE Insight ayuda a entender las distintas dimensiones que deben tener en cuenta los directivos para liderar la transformación digital de sus empresas. Evgeny Kaganer, Sandra Sieber y Javier Zamora analizan las cinco habilidades qu...Starting at €22.00
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IESE Insight. Issue 18. Third Quarter 2013
IESE InsightMagazine REV-41-EInformation Technologies, Innovation and Change, Leadership and People Management, Service and Operations Management, StrategyThis IESE Insight is designed to help managers understand the various dimensions of digital transformation, and learn which skills are needed to navigate the seas of change successfully. Evgeny Káganer, Javier Zamora & Sandra Sieber synthesize the qualities, practices and approaches of the digitally minded leader, suggesting at least five important dimensions that make up the digital mind-set. Andy Rowsell-Jones presents models to help companies ...Starting at €22.00
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IESE Insight. Issue 22. Third Quarter 2014
IESE InsightMagazine REV-49-EBusiness Ethics and Corporate Social Responsibility, Corporate Governance, Entrepreneurship, Innovation and Change, Marketing, StrategyWhen the bar is raised, you have to jump higher. This magazine will inspire you to think like an entrepreneur. M. Julia Prats, Marc Sosna and Sylwia Sysko-Romanczuk share the insights of business pioneers who launched private companies in Central and Eastern Europe after the fall of the Berlin Wall. Tony Dávila and Marc Epstein challenge the myth that breakthrough innovation is the sole terrain of start-ups and show that established companies can...Starting at €22.00