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Waste Concern: Turning a Problem into a Resource
Mitchell, Jordan; Mair, JohannaCaso DG-1502-EDirección estratégica, Iniciativa emprendedoraAs of September 2005, the co-founders of Waste Concern, an organization dedicated to improving waste recycling in Bangladesh, are considering making a change to their model in order to get approval from the municipal government for a large-scale composting site. Since its inception in 1995, Waste Concern has followed a decentralized composting model whereby each composting site is a small-scale operation processing 3 tons of organic waste per day...Desde 8,20 €
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Walton: Building a Global Brand Through Internationalization
Mohammad B. Rana; Mohammad Tarikul Islam; Nikhilesh DholakiaCaso IVEY-9B16A001-EDirección estratégica, Iniciativa emprendedora, MarketingBy 2014, the Walton Group, an electrical goods manufacturer based in Bangladesh, sold its products in over 20 different countries. A decision to utilize the advantages of low labour costs in the company’s home country was made in the early 2000s, which led to an increase in value and permitted rapid international expansion. To achieve Walton’s mission of “Walton at every home,” the company established various specialized support units both inside...Desde 8,20 €
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Joe Fresh: Ethical Sourcing
Jaana Woiceshyn; Norm Althouse; Nigel GoodwinCaso IVEY-9B16M023-EDirección estratégicaAfter more than 1,100 people lost their lives in the 2013 collapse of the Rana Plaza garment factory building in Bangladesh, executives of Joe Fresh, a Canadian fashion and lifestyle brand, had to respond. Along with numerous other Western retailers, Joe Fresh had sourced much of its merchandise from the Rana Plaza factory. The disaster evoked an emotional public reaction, ranging from sympathy to outrage. The clothing industry had become a criti...Desde 8,20 €
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Cocrear un nuevo pacto social para las empresas
Brugmann, Jeb; Prahalad, C.K.Artículo HBS-R0702DEconomíaEste artículo incluye una vista previa de una página que resume rápidamente las ideas clave y proporciona una visión general de cómo los conceptos funcionan en la práctica, junto con sugerencias para la lectura adicional. Yendo más allá de décadas de mutua desconfianza y animosidad, corporaciones y organizaciones no gubernamentales (ONG) están aprendiendo a cooperar entre sí. Al darse cuenta de que sus intereses están convergiendo, las dos partes...Desde 8,20 €