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Nutricia Middle East: Measuring Sales Force Effectiveness, Teaching Note
Martinez-Jerez, F. AsisNota del Instructor HBS-114011-EMarketingTeaching Note for 106063.Desde 0,00 €
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Almarai Company: Milk and Modernization in the Kingdom of Saudi Arabia, Teaching Note
Fabbe, Kristin E.; Kindred, NatalieNota del Instructor HBS-719064-EEconomíaTeaching note for case 719020.Desde 0,00 €
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Saudi Arabia: A Brief Background
Fabbe, Kristin E.; Kindred, Natalie; Al-Amin, SafwanCaso HBS-719043-EEconomíaThis note provides a brief overview of the history of Saudi Arabia as well as the economic and political context in 2018. The note is an essential supplement to the case "Almarai Company: Milk and Modernization in the Kingdom of Saudi Arabia," HBS No. 719-020, but is also appropriate for other relevant cases.Desde 8,20 €
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Almarai Company: Milk and Modernization in the Kingdom of Saudi Arabia
Fabbe, Kristin E.; Al-Amin, Safwan; Cekin, Esel; Kindred, NatalieCaso HBS-719020-EEconomíaWith SAR 14 billion ($3.7 billion) in 2017 revenues, Almarai was Saudi Arabia's largest dairy producer, distributor, and marketer, with a large portfolio of branded dairy products, juices, bakery goods, and infant formula and a sales presence across the Gulf region, Jordan, and Egypt. Almarai employed some 42,000 people across its operations, from its massive dairy farms to its processing plants to its vast sales and distribution operation that r...Desde 8,20 €
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Floward
Palepu, Krishna G.; Arora, NamrataCaso HBS-124010-EDirección estratégicaIn 2022, Abdulaziz B. Al Loughani, CEO and co-founder of Floward, an online flower and gifting company established in Kuwait in 2017, contemplated the firm's growth trajectory. Floward, an e-commerce enterprise that offered fresh-cut flowers sourced directly from global growers and had control over the entire delivery chain, had expanded its footprint to 32 cities across nine MENA countries and had ventured into the UK. Witnessing a remarkable CA...Desde 8,20 €
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Saudi Arabia: Vision 2030, Teaching Note
Vietor, Richard H.K.Nota del Instructor HBS-718053-EEconomíaTeaching note for case 718034.Desde 0,00 €
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Careem: Raising a Unicorn, Teaching Note
Ghosh, Shikhar; Bagai, ShwetaNota del Instructor HBS-819124-EIniciativa emprendedoraTeaching note for case 818022.Desde 0,00 €
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Yatooq: Longing for Arabic Coffee
Roberge, Mark N.; Yucaoglu, Gamze; Al-Rachedy, SamerCaso HBS-819075-EFinanzasAs one of the few female entrepreneurs in Saudi Arabia, Lateefa Alwaalan had been trying to produce the perfect cup of Arabic coffee for over a decade. In 2007, she began testing various coffee blends, which she later branded Yatooq, the Arabic word for "craving" or "longing". She soon realized that the brewing process was just as important as the blend in consistently producing a great cup of Arabic coffee. Therefore, she developed the world's f...Desde 8,20 €
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IKEA in Saudi Arabia (B)
Ramanna, Karthik; Lenhardt, Jerome; Homsy, MarcCaso HBS-116016-EContabilidad y controlSupplement to case 116015. A Swedish newspaper reveals that IKEA has erased all images of women from its catalog for Saudi Arabia. The article sparks criticism of IKEA from the Swedish government and its customers in the West. Critics content that IKEA is not living up to its own commitments to gender equality. Some threaten a boycott. IKEA must respond. Reissuing the catalog with women included risks running afoul of Saudi censors who can impose...Desde 5,74 €
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Saudi Aramco and Corporate Venture Capital, Teaching Note
Fuller, Joseph B.; McAra, SarahNota del Instructor HBS-317049-EIniciativa emprendedoraTeaching note for case 816068.Desde 0,00 €