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Chabros International Group: A World of Wood
Paul W. Beamish; Bassam FarahCaso IVEY-9B10M100-EDirección estratégica, Iniciativa emprendedoraAWARD WINNING CASE - MENA Business Cases Award, 2012 European Foundation for Management Development (EFMD) Case Writing Competition. The Chabros International Group case examines how a Lebanese multinational wood company confronts a drastic drop in its largest subsidiary's sales after 2008's global economic crisis. Antoine Chami, Chabros's owner and president, was reviewing his company's 2009 end-of-year financial statements and, in particular, a...Desde 8,20 €
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American University of Beirut Medical Center: Patient Transport
Lina Daouk-Oyry; Dania Baba; Line Reda; Neil Yorke-SmithCaso IVEY-9B15D012-EDirección estratégica, Servicios y operacionesThe patient affairs coordinator is concerned about the rising number of complaints regarding the level of services offered by the transportation teams in the American University of Beirut Medical Center (AUBMC). The center's management team is determined to create an exemplary patient transportation service at AUBMC and consequently launches an investigation supported by a full-scale study to determine better ways of re-engineering these processe...Desde 8,20 €
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Château Qanafar: Starting and Operating a Lebanese Vineyard
Bettina Bastian; Randa SalamounCaso IVEY-9B17M002-EDirección estratégica, Iniciativa emprendedoraChâteau Qanafar was a small Lebanese winery, operating as a family business since its inception in 2005. By 2015, Château Qanafar had managed to produce one of the best wines of the Middle East and obtain international acclaim. However, despite this success, the company’s founder understood that the general business environment in Lebanon was characterized by many uncertainties related to a weak institutional environment and high political and ec...Desde 8,20 €
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Bank Audi: Leading through Sustainability
Dima JamaliCaso IVEY-9B16M168-EDirección estratégicaBank Audi, a leading financial institution, was founded in Lebanon in 1830 and, over the years, had been engaged in various forms of philanthropic, charitable giving embodying its responsibility towards its various stakeholders. The head of the corporate social responsibility (CSR) unit faced a prominent decision. How could the bank consolidate its CSR efforts—which had taken a largely philanthropic approach, especially between 2010 and 2012—in t...Desde 8,20 €
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Profico: The Way Forward
Marina Apaydin; Narine BolghourjianCaso IVEY-9B19M096-EDirección estratégica, Iniciativa emprendedoraProfico Trading and Contracting Company WLL, an aluminum and glazing contracting company in Lebanon, assembled and installed aluminum and glazing doors and windows and aluminum composite panels for local construction projects. The company's revenues had increased over the years, but over the previous four years, revenues had declined, largely as a result of regional political turmoil that affected the construction industry. The management team wa...Desde 8,20 €
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L'Atelier Art Lounge: Times of Uncertainty
Randa Salamoun; Bettina BastianCaso IVEY-9B14M139-EDirección estratégica, Iniciativa emprendedoraOn January 31, 2014, the founder and chief executive officer of L’Atelier Art Lounge, an art workshop with branches in Bahrain and Lebanon, faces numerous challenges: not only whether to grow the business but how to achieve a reasonable work-life balance. Political instability associated with the Arab Spring led her to close one of her shops in Bahrain, but she went ahead with opening a second in Beirut where there are few leisure activities avai...Desde 8,20 €
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961 Beer: Launching a Lebanese Brewing Company
Bettina BastianCaso IVEY-9B14M064-EDirección estratégica, Iniciativa emprendedora961 Beer was founded in 2006 under political and economic adverse conditions in Lebanon. One of the first craft beer companies in the Middle East, it has developed from a home brewer into a hip Lebanese brand. To attract its target set of customers — highly educated, middle-class city-dwellers — the company has opened a pub in a popular entertainment area of Beirut where it offers free samples of its beers and encourages customers to taste and as...Desde 8,20 €