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Akbank: Credit Card Division
Mary M. Crossan; Marina ApaydinCaso IVEY-9B09M002-EDirección estratégicaThe Turkish financial sector has been developing rapidly and often unpredictably, offering an ideal backdrop to carry out an industry analysis in the dynamic environment of an emerging market. Akbank, one of the leading private Turkish banks, has been successful in taking advantage of the new opportunities that appeared in the credit card sector as a result of post-crisis restructuring of the financial services industry in the early 2000s. Launch...Desde 8,20 €
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Diageo and Mey Icki: Turkish Delight or Turkish Hangover, Teaching Note
Roscini, Dante; Yucaoglu, GamzeNota del Instructor HBS-717020-EEconomíaTeaching Note for case 717005.Desde 0,00 €
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Vehbi Ko and the Making of Turkey's Largest Business Group (B)
Colpan, Asli M.; Jones, Geoffrey G.Caso HBS-815078-EDirección estratégicaThe case builds on the earlier A case which described the origins of the Turkish business group established by Vehbi Ko before 1988. This case takes the story forward to 2012 as the Ko group was led by Vehbi's son Rahmi followed by his grandson Mustafa. It explores both the professionalization of the management, and a radical restructuring of the business portfolio as the group refocused on five core sectors. The case also examines the start ...Desde 5,74 €