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Acibadem Healthcare Group
Herzlinger, Regina E.; Cekin, Esel; Kindred, Natalie; Yucaoglu, GamzeCaso HBS-315120-EThis case focuses on Ac badem Healthcare Group's, Turkey's only premium nationwide hospital network, potential expansion strategies after it was acquired by International Healthcare Holdings Berhad (IHH) in 2011, the world's second-largest publicly listed health care group and a private hospital leader in Singapore and Malaysia. By providing perspectives on both Ac badem and IHH-Parkway-Pantai's operational models, growth aspirations, collabora...Desde 8,20 €
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Enpara.com: Digital Bank at a Crossroad
Gupta, Sunil; Kuzucu, ErenCaso HBS-518030-EMarketingIn March 2017, Elsa Pekmez Atan (MBA 2004), was wondering about the future of Enpara.com, a digital-only banking platform of QNB Finansbank. Since its launch in October 2012, Enpara had been successful in attracting over 600,000 customers by appealing to digital savvy, middle-class customers that QNB Finansbank was lacking for a long time. By the end of 2016, it accounted 16% of QNB Finansbank's deposits. With the support of the top management, A...Desde 8,20 €
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Turkey - A Work in Progress
Vietor, Richard H.K.Caso HBS-713018-EEconomíaFor the past 10 years, Turkey has grown its real GDP at about 6% annually. This came after a huge debt crisis in 2001-02, wherein Turkey had to borrow $16 billion from the IMF and comport with its difficult conditionality. Today, Turkey is a middle-income country in search of an effective development strategy. It tends to run high inflation with a devalued currency, despite massive capital inflows and a huge current account deficit. At home, the ...Desde 8,20 €
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The Transformation of Mudo
Mayo, Anthony J.; Cekin, Esel; Celik, CigdemCaso HBS-416015-ELiderazgo y Dirección de personasAfter 16 years in management consulting, Bar Karakulluk u left to become the CEO of Mudo in 2012, one of the best-known names in Turkey's retail industry. She was tasked with leading Mudo's transition from a family business to a more institutionalized, corporate structure and ensuring a smooth handover of the company from the first to the second-generation owner. As CEO, she makes a series of difficult decisions to transform the company. She...Desde 8,20 €
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La transformación de Mundo
Mayo, Anthony J.; Cekin, Esel; Celik, CigdemCaso HBS-418S13Liderazgo y Dirección de personasDespués de 16 años en consultoría de gestión, Bar Karakulluk u dejaron para convertirse en el CEO de Mudo en 2012, uno de los más conocidos nombres de la industria al por menor de Turquía. Ella fue la tarea de dirigir la transición del Mudo de una empresa familiar a una estructura más institucionalizada, corporativa y asegurar una transferencia suave de la compañía de la primera a la segunda generación de propietarios. Como CEO, se hace una serie...Desde 8,20 €
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Akin Ongor's Journey, Teaching Note
Kanter, Rosabeth Moss; Bird, MatthewNota del Instructor HBS-310067-ELiderazgo y Dirección de personasTeaching Note for [306072].Desde 0,00 €
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Migros Turkey: Scaling Online Operations, PowerPoint
Moreno, Antonio; Singh, AnibhaCaso HBS-621711-EServicios y operacionesPowerPoint slides for cases 621026, 621027, and 621062.Desde 8,20 €
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Arcelik: From a Dealer Network to an Omnichannel Experience
Israeli, Ayelet; Khrais, FaresCaso HBS-521067-EMarketingArcelik Turkey, the country's market leader in household appliances, was at an omnichannel crossroads in January 2020. Arcelik was a B2B player utilizing a dealership network with an umbrella of brands and had one of the largest brick-and-mortar store networks in Turkey. In 2015, Arcelik, which was focused on offline sales, realized that online demand was growing and they were behind the competition, which was intensified due to the entry of glob...Desde 8,20 €
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Actera Group: Investing in Mars Cinema Group (A)
Ivashina, Victoria; Kuzucu, ErenCaso HBS-218020-EFinanzasIn summer of 2010, Murat avu o lu (HBS MBA 1994) led private equity firm Actera Group's investment in Mars Cinema Group (Mars), the leading movie exhibitor in Turkey. Immediately after acquiring Mars and merging it with the second larger player in the market, AFM, avu o lu focused on institutionalizing and implementing value creation work streams in Mars. While transforming an entrepreneurial company into an institutionalized firm, avu ...Desde 8,20 €
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Banco Garanti: Transformación en Turquía (Abreviado)
Kanter, Rosabeth Moss; Galvin, Daniel; Martin, MaximilianCaso HBS-309S33Conocimiento y comunicaciónSe analiza la transformación completa y la rotación en cada división de Garanti Bank. Describe los proyectos de cambio múltiples administrados y los problemas interculturales enfrentaron durante la década de 1990 y el reto de transformar la organización Garanti Bank en una de las instituciones financieras más importantes de Turquía.Desde 8,20 €