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Qihoo (Spanish version)
Zhu, FengCaso HBS-616S14Servicios y operacionesQihoo, una de las mayores empresas de Internet en China hoy en día, fue fundada en 2005. La empresa inició su negocio, ofreciendo un producto de software de seguridad, y rápidamente dominó el mercado en China después de su movimiento inusual de dar su producto de forma gratuita en 2009. Más tarde, se amplió su oferta para cubrir un amplio espectro de productos de Internet y de seguridad móvil. En 2012 la compañía lanzó su propio motor de búsqueda...Desde 8,20 €
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Molycorp: Financing the Production of Rare Earth Minerals (A), Teaching Note
Esty, Benjamin C.; Mayfield, E. ScottNota del Instructor HBS-216020-EFinanzasMolycorp, the western hemisphere's only producer of rare earth minerals, was in the middle of a $1 billion capital expenditure project in its effort to become a vertically integrated supplier of rare earth minerals, oxides, and metals. Yet it had just reported lower than expected revenues and earnings for the second quarter of 2012. In response to the announcement, its stock price fell 29% (its stock price had fallen from $77 to $11 in the past 1...Desde 0,00 €
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Qihoo
Zhu, FengCaso HBS-615017-EServicios y operacionesQihoo, one of the largest Internet companies in China today, was founded in 2005. The company started its business by offering a security software product, and quickly dominated the market in China after its unusual move of giving its product away for free in 2009. Later, it expanded its offering to cover a broad spectrum of Internet and mobile security products. In 2012 the company launched its own Internet search engine called So.com. By August...Desde 8,20 €
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Huawei and the U.S.-China Trade War
Ofek, Elie; Masko, JohnCaso HBS-520017-EEconomíaIn 2019, Chinese smartphone maker and telecommunications empire Huawei was preparing to launch its new flagship smartphone series, the Mate 30. After years of explosive growth, the previous 18 months had been a challenge for the company. In early 2018, Huawei's planned smartphone launch in the U.S. had failed due to pressure from regulators who cited concerns about the company facilitating Chinese spying. Over the following months, a trade war be...Desde 8,20 €
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The End of Bureaucracy
Hamel, Gary; Zanini, MicheleArtículo HBS-R1806C-ELiderazgo y Dirección de personasWhile most business leaders recognize that bureaucracy squashes initiative, risk taking, and creativity, it continues to thrive. In a complex global environment, it's seen as a necessary coping mechanism. Many look to start-ups for an answer. But the most promising solution may have emerged in an unlikely place: the world's largest appliance maker, Haier. Under a renegade CEO, it has been divided into 4,000 self-managing microenterprises. About 2...Desde 8,20 €
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Optimal Marketing (Spanish version)
Corstjens, Marcel; Merrihue, JeffreyArtículo HBS-R0310HMarketingThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. Companies selling multiple products in multiple territories face the difficult question of how to allocate marketing resources. But comparing the profit potential of, say, razors in Germany with batteries in the United Kingdom is a difficult analytical task that de...Desde 8,20 €
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The Self-Tuning Enterprise
Reeves, Martin; Zeng, Ming; Venjara, AminArtículo HBS-R1506E-EDirección estratégicaWouldn't it be great if there were an algorithm that could tell you when to develop a new business model or enter an emerging market? Unfortunately, one doesn't exist. However, it is possible to use the principles behind algorithms to continually retune your strategy and your organization. In online enterprises, algorithms constantly readjust the products and content shown to customers. They do this by operating three learning loops: experiment...Desde 8,20 €
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Omar Ishrak: Building Medtronic Globally
George, Bill; Kindred, NatalieCaso HBS-413065-ELiderazgo y Dirección de personasOmar Ishrak, Medtronic's first non-American CEO, aims to reinvigorate the medical device maker's growth by focusing on emerging markets, therapy innovation, and creative business models. In 2012, budget constraints in mature economies, the lack of new medical therapies coming to market, and the decline in growth of Medtronic's core businesses has reduced the company's once dynamic growth close to zero. As the newly appointed CEO, Ishrak faces the...Desde 8,20 €
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Shenzhen Development Bank, Teaching Note
Jin, Li; Xuan, YuhaiNota del Instructor HBS-211070-EFinanzasTeaching Note for 210020.Desde 0,00 €
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Angola and the Resource Curse, Teaching Note
Musacchio, Aldo; Werker, Eric; Cornell, IanNota del Instructor HBS-713002-EEconomíaTeaching Note for 711016Desde 0,00 €