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Hang Lung Properties and the Chengdu Decision (A)
Macomber, John D.; Shih-ta Chen, Michael; Wong, Keith Chi-hoCaso HBS-210089-EFinanzasTo maximize their effectiveness, color cases should be printed in color. A residential real estate developer competes in a heated auction for a prime retail development site in the interior of China during the 2009 boom. Total project cost might be in excess of $1billion US for over 4,000,000 square feet of building. Hang Lung Properties has enjoyed success in residential building in Hong Kong but has focused on very limited projects in China, no...Desde 8,20 €
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Three-Year Planning at Li & Fung Limited, Teaching Note
Healy, Paul M.Nota del Instructor HBS-116057-EContabilidad y controlTeaching note for case 114098.Desde 0,00 €
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Challenge or Opportunity? (Spanish version)
Chakravorti, BhaskarCaso HBS-811S16Iniciativa emprendedoraThis note provides an overview of the rationale and the challenges associated with building new businesses within established companies. It provides a framework for understanding why corporations pursue entrepreneurial ventures and the various levers that they employ. The note offers a comparison of the various approaches, with examples, and their pros and cons.Desde 8,20 €
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Hilti Fleet Management (B): Towards a New Business Model
Casadesus-Masanell, Ramon; Gassmann, Oliver; Sauer, RomanCaso HBS-717465-EDirección estratégicaThe (B) case tackles the implementation and scaling process of fleet management over the years. Finally, the case explores current challenges facing the BMI.Desde 5,74 €
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Blizzard Entertainment, Inc.: Politics In Esports
Gerard Seijts; Jana Seijts; Benjamin BigioCaso IVEY-9B20C033-EDirección estratégica, Liderazgo y Dirección de personasOn October 8, 2019, Blizzard Entertainment Inc. (Blizzard), a subsidiary of one of the world’s largest video game companies, banned a popular player from participating in future video game tournaments for one year and stripped him of his winnings—a responDesde 8,20 €
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MTR Corporation Limited: Measuring the Cost of Capital
Larry Wynant; Stephen R. Foerster; Ken MarkCaso IVEY-9B07N001-EDirección estratégica, FinanzasTwo MTR Corporation (MTRC) managers are participating in a week-long program in financial management. For their next class, they need to calculate the cost of capital for MTRC. First, they will review the concepts of investor expectations and cost of capital. Then, they must calculate the cost of capital by using the financial statements provided to them by the instructor. The two managers discuss their understanding of these concepts as they pre...Desde 8,20 €
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TeaBox - Running Tuck Shops in Hong Kong Schools (A)
Kevin Au; Mingles TsoiCaso IVEY-9B08M032-EDirección estratégica, Iniciativa emprendedoraTeaBox was a small, food-selling retail shop located in secondary schools in Hong Kong. It was considered a bold enterprise as it was run by a non-governmental organization using social workers to test social enterprise as a way of servicing the community. After one year in business, an evaluation of the enterprise identified poor management as the cause of financial losses and complaints in employee surveys. The superintendent of TeaBox was dete...Desde 8,20 €
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OpenSky.tv: A New Business Model-Content Creation, Curation, Consumption, and Commercialization
Howard Lam; Chi Fai Chan; Icy Fong Ling Ngai NGAICaso IVEY-9B19A016-EDirección estratégica, Iniciativa emprendedora, MarketingOpenSky.tv was founded in 2016 with the objective of getting people back to watching video content on television. The founder wanted all video content to be accessible through an Internet connection on the viewer’s television. His company’s platform located and brought together programs and videos that were of interest to each viewer, so viewers could have their own personalized video channel. One full year after its launch, OpenSky.tv wanted to ...Desde 8,20 €
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Internationalization of Koyo Jeans from Hong Kong
Kevin Au; Bernard Suen; Na Shen; Justine TangCaso IVEY-9B11M053-EDirección estratégica, Iniciativa emprendedora, MarketingWilliam Cheung owned an apparel wholesaler and a boutique shop that sold his clothing designs in Hong Kong. After attending a fashion exhibition in France, he realized his products were lacking compared to European brands. This experience motivated him to improve his jeans designs, and he soon registered “Koyo” as an independent company. He went on to become the first Hong Kong designer embraced by the French department store Galeries Lafayette. ...Desde 8,20 €
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Elixir: A Fintech Banking Solution for Millennials
Michael R. KingCaso IVEY-9B18N017-EFinanzas, Iniciativa emprendedoraIn 2016, Elixir, a financial technology start-up, was developing a social banking application to provide mobile banking to young adults and other underserved banking customers. Elixir had a social finance business model called MillennialMoney, where existing customers had an opportunity to earn referral fees by introducing new customers. For the banks, Elixir provided a novel marketing solution to attract millennial customers. As a technology com...Desde 8,20 €