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Voyages Eurotours (A)
Toledo E.; Vázquez- Dodero, Juan CarlosCaso ASN-16Análisis de decisiones, Dirección estratégicaVoyages Eurotours describe la situación de un mayorista de viajes francés cuyo saneamiento financiero está sujeto al apoyo que reciba de los accionistas, entre los que domina otro agente con intereses en una nueva compañía de vuelos charter. El optimismo del director general de Voyages Eurotours puede conducir al fracaso, aún a pesar de su buena gestión, que, sin embargo, resulta insuficiente. El caso permite, mediante un análisis financiero (FM,...Desde 8,20 €
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Building Smart Neighborhoods at Bouygues
Edmondson, Amy C.; Moingeon, Bertrand; Bai, Guo; Harvey, Jean-FrancoisCaso HBS-617007-EEconomíaCan a consortium of 16 organizations, including multinational corporations, local government agencies, and startups, turn a run-down Paris suburb into a "smart" (ecologically viable, high-tech, livable) neighborhood? This case explores how Bouygues Immobilier led such a project involving Alstom, Bouygues Energies & Services, Bouygues Telecom, EDF (Electricity of France), ERDF (Electricity Distribution Grid of France), Microsoft, Schneider Electri...Desde 8,20 €
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Parrot: Navigating the Nascent Drone Industry, Teaching Note
McDonald, Rory; Singh, AnibhaNota del Instructor HBS-620086-EServicios y operacionesTeaching note for case 619085.Desde 0,00 €
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Greg James at Sun Microsystems, Inc. (A) (Spanish version)
Neeley, Tsedal; DeLong, Thomas J.Caso HBS-415S01Dirección estratégicaGreg James, a global manager at Sun Microsystems, Inc., sets out to meet with his entire 43-member customer implementation team spread across India, France, the United Arab Emirates, and the United States of America to resolve a dire customer system outage as required by a service agreement. Rather than finding a swift resolution to the rapidly escalating customer situation that motivated his trip, he finds himself facing distributed work, global...Desde 8,20 €
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Lazard LLC
Subramanian, Guhan; Sherman, EliotCaso HBS-907046-ELiderazgo y Dirección de personasDescribes Lazard's situation in 2001, and supplies context for the subsequent negotiation between its Chairman and his hand-picked successor. In 2001 Lazard, the last of the great investment houses to remain both private and in the control of its founding family, is in a state of decline. Infighting throughout the 1990s led to a defection of talent that left many wondering if Lazard could compete with the diversified financial behemoths of the 21...Desde 8,20 €
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Yves Saint Laurent: Strategic Leadership of Creative Directors
Wiboon Kittilaksanawong; Léo Guilbert; Andrew Jiro PoplawskiCaso IVEY-9B17M137-EDirección estratégica, Iniciativa emprendedoraOn April 1, 2016, fashion house Yves Saint Laurent (YSL) announced the departure of its creative director who had been responsible for successfully reviving the struggling YSL brand since 2012. Three days after this surprising departure, the company announced that its next creative director would be a relatively inexperienced, 36-year-old designer. After decades of leadership turmoil and financial instability at YSL, the incoming creative directo...Desde 8,20 €
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Champagne Cattier: The Diversification Challenge
Nathalie Spielmann; Christopher WilliamsCaso IVEY-9B18M146-EDirección estratégica, Iniciativa emprendedoraThe Cattier family had been active in the Champagne region of France for over 250 years. Starting out as growers of grapes, they moved into champagne production, initially for local consumption. By 2017, the Cattier company, which had reached 35 full-time employees, engaged in related diversification activities on multiple fronts and internationalized its market. Cattier was selling its champagne to markets such as the United States, Japan, and t...Desde 8,20 €