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The E-Line Cityboard
Soler, Edi; Peñalva, FernandoCaso C-784-EContabilidad y control, Iniciativa emprendedoraSix months after incorporating the company, the two founders of the firm E-Line Cityboard Supply Ltd. (ELC) were preparing the first Board of Directors meeting. ELC was a London-based distributor and online retailer of the E-Line Cityboard, a portable and rechargeable battery-powered self-balancing wheeled board, commonly referred to in the market as a "hoverboard." Increased competition and legislation prohibiting the use of hoverboards in publi...Desde 8,20 €
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E-Cigarettes: Marketing Versus Public Health
Quelch, John A.; Rodriguez, MargaretCaso HBS-514059-EMarketingTo maximize their effectiveness, color cases should be printed in color. Electronic cigarettes (e-cigarettes) were heralded by some as a healthcare game changer, enabling smokers to switch to a new product which carried lower risk of cancer. However, there were concerns about the public health risk of e-cigarettes, particularly the chance that teens would easily develop nicotine addictions from smoking the fruit-flavored products. Manufacturers a...Desde 8,20 €
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Daryl McCarthy vs. Audacity Channel (A): Daryl y su abogado
Mehta, Kandarp; Martín, Miguel; Stein, GuidoCaso NEG-13Dirección estratégica, Liderazgo y Dirección de personasCaso sobre el despido de un directivo de alto nivel y la negociación previa al mismo. El caso puede ser tratado como parte de los ejercicios prácticos de Recursos Humanos sobre el despido directivo o simplemente como un ejercicio de negociación de conflictos. Daryl McCarthy es un alto directivo en la empresa Audacity Channel que termina negociando su despido con la ayuda de su abogado, Raúl, frente a dos representantes de la compañía, Emily y Eth...Desde 8,20 €
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Daryl McCarthy vs. Audacity Channel (A): Daryl and His Lawyer
Mehta, Kandarp; Martín, Miguel; Stein, GuidoCaso NEG-13-EDirección estratégica, Liderazgo y Dirección de personasThis case focuses on the dismissal of a senior manager and the negotiation process involved. It can be used as a practical HR exercise on executive dismissal or simply as a conflict negotiation exercise. Daryl McCarthy, a senior manager at Audacity Channel-with the help of his lawyer, Raúl-ends up negotiating his dismissal with two company representatives, Emily and Ethan.Desde 8,20 €
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Environmental Technology Fund Partners and E-Leather
Gandhi, Vikram; Sesia, AldoCaso HBS-318001-EFinanzasIt is 2014 and Environmental Technologies Fund (ETF) Partners, a U.K.-based venture capital firm, has an opportunity to invest in a privately-held U.K. company that manufactured engineered composition leather extracted from waste leather using an environmentally-friendly process. The end product looked, smelled and felt like natural leather. Scalable marketplace adoption of E-Leather's products looked promising, but was just that-promising. And t...Desde 8,20 €
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Abbey Road Studios (B) - Teaching Note
García-Castro, RobertoNota del Instructor ADT-37-EAnálisis de decisionesThis case analyzes the option value of investing in the production and commercialization of an artist's second album. It briefly covers current facts about the music industry, including digital distribution, the emergence of new models, and the transformation of traditional record studios.Desde 0,00 €
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Una lección sobre negociación extrema: cómo negociar con secuestradores
Parmar, Ajay; Mehta, Kandarp; Stein, GuidoCaso NEG-10Un rehén negocia con sus secuestradores y sale ileso de una situación en la que peligra su vida.Desde 8,20 €
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A Lesson in Extreme Negotiation: Negotiating With Kidnappers
Parmar, Ajay; Mehta, Kandarp; Stein, GuidoCaso NEG-10-EThis is a negotiation where a hostage negotiates with kidnappers and gets out of a life threatening situation unscathed.Desde 8,20 €
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E-cigarettes: Marketing Versus Public Health, Teaching Note
Quelch, John A.Nota del Instructor HBS-514108-EMarketingTeaching Note for 514059.Desde 0,00 €
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Hospital for Special Surgery (A)
Herzlinger, Regina E.Caso HBS-315012-EHospital for Special Surgery, a focused factory for orthopedics and joint disease, is contemplating various growth options: further growth in the United Kingdom's National Health Services, management of hospitals in the United States, and/or hospital consulting. Reviews the issues surrounding growth of a nonprofit institution and the United Kingdom's socialized health care system.Desde 8,20 €