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Zalora Philippines: From Growth to Profitability, Teaching Note
Ngwe, DonaldNota del Instructor HBS-519073-EMarketingTeaching note for case 517009.Desde 0,00 €
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Analyzing Consumer Preferences (Spanish version)
Dolan, Robert J.Caso HBS-503S27MarketingPresents a non-traditional description of the conjoint analysis methodology. Discusses the process by which a study is done and cites areas of application.Desde 8,20 €
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Kvadrat: Leading for Innovation, Teaching Note
Groysberg, Boris; Abbott, Sarah L.Nota del Instructor HBS-418088-ELiderazgo y Dirección de personasTeaching note for case 413120.Desde 0,00 €
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Volvo Cars: Acquisition by Geely
Oberholzer-Gee, Felix; Shih, Willy; Dai, NancyCaso HBS-619042-ELiderazgo y Dirección de personasZheijiang Geely Holing Company's acquisition of Volvo Cars was widely viewed with skepticism because of the poor track record of cross-border auto industry acquisitions. This case looks at the acquisition and post-acquisition integration from the point of view of Sweedish managers at Volvo. A companion case, 613-041 Zheijiang Geely Holding Group: Acquisition of Volvo Cars looks at the acquisition from the point of view of Chinese managers at Geel...Desde 8,20 €
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Personal Rapid Transport at Vectus, Ltd.
Edelman, BenjaminCaso HBS-910010-EPersonal Rapid Transport (PRT) vehicles - often called "driverless taxis" - sought to combine the best characteristics of cars, taxis, and trains, while adding features unavailable in any existing transportation system. Like cars and taxis, PRT vehicles carried small groups - often just a single passenger - with no need to wait for a shared vehicle to arrive or for others to board. Yet PRT followed train systems in using an exclusive right of way...Desde 8,20 €
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IKEA's Global Sourcing Challenge: Indian Rugs and Child Labor (A) (Spanish version)
Christopher A. Bartlett; Vincent Dessain; Anders SjomanCaso HBS-909S02Dirección estratégicaTraces the history of IKEA's response to a TV report that its Indian carpet suppliers were using child labor. Describes IKEA's growth, including the importance of a sourcing strategy based on its close relationships with suppliers in developing countries. Details the development of IKEA's strong culture and values that include a commitment "to create a better everyday life for many people." Describes how, in response to regulatory and public pres...Desde 8,20 €
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IKEA
Van Den Steen, Eric; Galor, AlonCaso HBS-716458-EDirección estratégicaAt Precision Electro-Tek's mobile phone manufacturing facility in southern China, thousands of operators-bright and capable young men and (mostly) women like Jieliang Hao-are motivated to improve line productivity through small innovations for faster assembly and have discovered many ways to increase their performance. Meanwhile a globally-networked team of manufacturing experts led by Marty Cole, the case protagonist, is trying to spread best pr...Desde 8,20 €