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Ben & Jerry's: Preserving Mission & Brand within Unilever, Teaching Note
Austin, James E.Nota del Instructor HBS-309051-ETeaching Note for [306037].Desde 0,00 €
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DeliverMeal Ivory Coast: Addressing Headquarters' Demands (Simplified Chinese Version)
Benoit Decreton; Phillip C. Nell; Alison E. HolmCaso IVEY-9B17MC048-EDirección estratégicaIn 2015, DeliverMeal was a Norwegian online food delivery firm, mostly present in what could be considered emerging markets such as those in Africa. Founded in 2010, the company had experienced extremely rapid international expansion. DeliverMeal followed a global strategy, and standardized processes and turnkey solutions were provided from the headquarters to the subsidiaries.The local business development manager at DeliverMeal’s Ivory Coast su...Desde 8,20 €
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DeliverMeal Ivory Coast: Addressing Headquarters' Demands
Benoit Decreton; Phillip C. Nell; Alison E. HolmCaso IVEY-9B17M048-EDirección estratégicaIn 2015, DeliverMeal was a Norwegian online food delivery firm, mostly present in what could be considered emerging markets such as those in Africa. Founded in 2010, the company had experienced extremely rapid international expansion. DeliverMeal followed a global strategy, and standardized processes and turnkey solutions were provided from the headquarters to the subsidiaries.The local business development manager at DeliverMeal’s Ivory Coast su...Desde 8,20 €
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Olam: On a New Course
Bell, David E.; Reinhardt, Forest L.; Shelman, MaryCaso HBS-513044-EMarketingTo maximize their effectiveness, color cases should be printed in color. From modest beginnings as a cashew trader in Nigeria, Olam, founded by Indian nationals in 1989, has grown into a leading global agricultural trading company, with annual revenues of $14 billion. The company recently has begun investing in farms and in the production of packaged goods, shifting from its traditional focus on the midstream of the value chain. The case raises q...Desde 8,20 €
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Diageo: Innovating for Africa, Teaching plan
Bell, David E.; McLoughlin, Damien P.; Shelman, Mary; Otazo, AndrewNota del Instructor HBS-515056-EDirección estratégicaThis teaching plan is designed to help students understand the challenges and opportunities of launching products and building businesses in developing markets.Desde 0,00 €
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Jumia Nigeria: from Retail to Marketplace (B)
Casadesus-Masanell, Ramon; Arora, NamrataCaso HBS-718432-EDirección estratégicaThis follow up case study explores the ramifications of Jumia's decision to move from a retail led to a markplace business model for its e-commerce platform. The case visits the company's successes as well as its many failures when adopting this vendor-led strategy. It also considers Jumia's options going forward- should it return to the retail-led model or develop a hybrid alternative?Desde 5,74 €
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Jumia Nigeria: from Retail to Marketplace, PowerPoint Supplement
Casadesus-Masanell, RamonCaso HBS-718468-EDirección estratégicaPowerPoint slides for case 718401 and 718432.Desde 8,20 €
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Jumia Nigeria: from Retail to Marketplace (A) and (B), Teaching Note
Casadesus-Masanell, Ramon; Elterman, KarenNota del Instructor HBS-718467-EDirección estratégicaTeaching note for cases 718401 and 718432.Desde 0,00 €
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Jumia Nigeria: from Retail to Marketplace
Casadesus-Masanell, Ramon; Arora, NamrataCaso HBS-718401-EDirección estratégicaFounded in 2012, Jumia Nigeria, a startup effort by Germany-based Rocket Internet, aimed to become an African Amazon. The company entered the nascent market and immediately enjoyed an uptick in consumer spending fueled by the strength of Nigeria's oil-based economy. By 2016, however, Jumia's growth had begun to taper, hindered by plummeting oil prices, the subsequent economic downturn, and the pressure of Nigeria's limited retail ecosystem. In ad...Desde 8,20 €
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Community Health
Quelch, John A.; Boudreau, Emily C.Caso HBS-516075-EDirección estratégicaDesde 8,20 €