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Lululemon Athletica Inc. - Moving Forward With Humility
Mary Weil; Julia CuttCaso IVEY-9B14A036-EDirección estratégica, MarketingOn March 27, 2014, the new chief executive officer of Lululemon Athletica Inc., headquartered in Vancouver, British Columbia, has just announced the previous year’s flat fourth quarter results. These unimpressive financial figures have amplified the need to address the company’s damaged reputation. In 2013, the apparel brand faced a product recall and a public relations backlash after a controversial interview and botched apology by its founder, ...Desde 8,20 €
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Project Destiny
P. Fraser Johnson; Ken MarkCaso IVEY-9B19D005-EIniciativa emprendedora, Servicios y operacionesThe president and chief executive officer of Romet Limited, was preparing for a project team meeting that would start at 1:00 p.m. that afternoon. It was Friday April 27, 2018, and he had just finalized the architectural design and layout for the company’s new plant. The lease for the current plant would expire at the end of that year, and he was reviewing the activities required to complete the facility relocation project. The plant relocation w...Desde 8,20 €
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Was Insider Trading Ahead of Takeovers a Problem
Stephen R. Foerster; Michael R. King; Fatma SonmezCaso IVEY-9B12N021-EFinanzasOn January 6, 2010, Stanko Grmovsek was sentenced to three years and three months in prison for making profits of an estimated US$9 million over 14 years based on insider tips from his best friend from law school, Gil Cornblum. Grmovsek and Cornblum had operated an illegal insider trading scheme from 1994 until 2008. Using his role as a corporate lawyer at various law firms, Cornblum had passed material non-public information related to 46 takeov...Desde 8,20 €
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St. John the Compassionate Mission: Organizational Culture and Leadership
Colleen SharenCaso IVEY-9B14C001-ELiderazgo y Dirección de personasIn May 2013, the founder and executive director of the St. John the Compassionate Mission, a faith-based, non-profit social service organization located in Toronto, Ontario, Canada, needs to plan for his retirement. He has been the driving force behind the organization for the past 27 years, and it reflects his vision that meaningful work helps people get off welfare, attaining dignity and a sense of personal value in the process. To that end, th...Desde 8,20 €
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Canadian Arrow Mines: The Nickel Price
Ron MulhollandCaso IVEY-9B17M037-EDirección estratégica, Iniciativa emprendedoraIn 2016, Canadian Arrow Mines Limited (CRO) had a promising nickel property, the Kenbridge deposit, located 70 kilometres southeast of Kenora, Ontario. The spot had been the site of significant exploration in the past. Further exploration by CRO had indicated that it could be profitable. CRO had spent close to CA$10 million on redevelopment, and needed a further $3 million for the final feasibility study before going into full operation. In 2007,...Desde 8,20 €
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X Fire Paintball & Airsoft: is Amazon a Friend or Foe (A) and (B), Teaching Note
Zhu, FengNota del Instructor HBS-619072-EServicios y operacionesTeaching note for cases 617046 and 617047.Desde 0,00 €
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RBC: Transforming Transformation (A)
Bernstein, Ethan S.; Gino, Francesca; Sesia, AldoCaso HBS-920008-ELiderazgo y Dirección de personasIn 2017, the Royal Bank of Canada (RBC), a Canadian financial icon, mandated a swat team of "enablers of collaboration" (their job description) to support the personal and commercial bank in the enterprise-wide RBC Cultural Transformation initiative. HisDesde 8,20 €
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Carbon Engineering
Lassiter, Joseph B.; Misra, SidCaso HBS-814040-EIniciativa emprendedoraDr. David Keith, President of Carbon Engineering, a company based in Calgary, Alberta, is commercializing a technology to capture carbon dioxide (CO2) from the atmosphere. The company plans to market the captured CO2 to produce low carbon transportation fuels in markets such as California where regulation, derived from a state law designed to manage climate change, restricts the maximum carbon intensity of transportation fuel.Desde 8,20 €
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Monique Leroux: Leading Change at Desjardins
Kanter, Rosabeth Moss; Malone, Ai-Ling JamilaCaso HBS-313107-EMonique Leroux led a major transformation, overcoming resistance, at a large Canadian financial cooperative based in Quebec that competed with top Canadian banks. Leroux was elected in 2008 as Chairman, President, and CEO of Desjardins Group. In order to compete effectively in a demanding and changing financial services industry and survive the global financial crisis, Desjardins needed to integrate, consolidate, and determine how to preserve tra...Desde 8,20 €
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Global Brand Management of Anheuser Busch InBev's Budweiser
Avery, JillCaso HBS-518105-EMarketingBrian Perkins, chief architect of the $6 billion Budweiser brand, was excited about 2018, in which the company would launch Budweiser into several new markets in Africa and Latin America. He was also feeling the pressure to finalize a global brand strategy that would define Budweiser's value proposition and guide its development and execution around the world. The problem was that Budweiser actually had two distinct brand realities that differed ...Desde 8,20 €