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E-Mail: Not Dead, Evolving
Gill, BarryArtículo HBS-F1306Z-ETecnologías de la informaciónE-mail management company Mimecast shares the results of a 2012 survey of 2,600 workers in the U.S., UK, and South Africa who use e-mail every day. Due to the highly graphical nature of the Vision Statement, we offer this reprint in color, PDF format only. We recommend printing it out in color to maximize its effectiveness.Desde 8,20 €
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Barcelona: A Roman Village Becoming a Smart City (Abridged)
Carrasco, Carlos; Ricart, Joan Enric; Berrone, PascualCaso SM-1646-EDirección estratégica, Innovación y cambio, Tecnologías de la informaciónOn July 2, 2014, Josep Ramon Ferrer, director of the ICT and smart city strategy at Barcelona City Council, finished the second round of meetings with the companies selected to participate in the competitive dialogue to create City OS, Barcelona's operating system. City OS was one of the key milestones in Barcelona's smart city strategy. It aimed to enable the council to acquire and process data from urban operations in a rapid, efficient, effect...Desde 8,20 €
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The Entrepreneur's Dilemma: Alibaba, Tencent and Amazon as e-Commerce Platforms
Ning Su; Yulin Fang; Haibin Yang; Yukun Yang; Xin QiuCaso IVEY-9B15E015-EDirección estratégica, Iniciativa emprendedora, Tecnologías de la informaciónA nascent women’s apparel online store on Tmall, China's largest business-to-consumer retail platform operated by Alibaba Group, was just beginning to establish itself on the online market utilizing the tools and services provided by Tmall to develop and operate its business. Within four months after the business was launched, Tmall unexpectedly released a new policy which significantly increased the annual service fee and cash deposit for indivi...Desde 8,20 €
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Healy Hudson: e-Sourcing Solutions
Sachon, MarcCaso P-1019-EServicios y operaciones, Tecnologías de la informaciónBased in Munich, Bavaria, the company is a pioneer in the world of e-procurement. It has developed an online purchasing system for the Business-to-Business sector. In the fall of 2000 it is selling two e-commerce products: Impact Ordering and Impact Sourcing. The former is a simple electronic catalog ordering system; the latter is designed for the sourcing of complex goods.Desde 8,20 €
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Whole of Enterprise: An Atomic E-Business Model
Weill, Peter; Vitale, Michael R.Capítulo de Libro HBS-4949BC-ETecnologías de la informaciónThe use of multiple business models across an organization can create confusion among customers, who may be required to navigate not just different computer systems, but also different ways of doing business. This chapter describes the benefits of adopting an integrated whole-of-enterprise e-business model. This chapter is excerpted from "Place to Space: Migrating to eBusiness Models."Desde 8,20 €
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e-Learning: Introducción a los Sistemas de Información
Cáliz, Cristina; Sieber, SandraNota técnica SIN-45Conocimiento y comunicación, Tecnologías de la informaciónComo consecuencia de la creciente importancia del conocimiento, el aprendizaje y la formación, así como las crecientes posibilidades de las nuevas tecnologías de información y comunicación, se ha producido un espectacular auge de iniciativas de «e-Learning». Sin embargo, la novedad del fenómeno impide que existan pautas o reglas metodológicas que puedan guiar proyectos de «e-Learning» con firmeza. Por tanto, la mayoría de los proyectos que existe...Desde 8,20 €
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Teletrabalho e as suas implicações na empresa, O
Moreno S.; García Prat, Antoni; Quintanilla, JavierNota técnica DPN-53-PPLiderazgo y Dirección de personas, Tecnologías de la informaciónExplica o conceito de teletrabalho, as suas diferentes modalidades, as implicações da incorporação de um programa de teletrabalho tanto na empresa como na pessoa que efectua o teletrabalho. Faz uma análise teórica com ensaios através de práticas de teletrabalho desenvolvidas em diferentes empresas. Explica a situação actual, as tendências e as preferências empresariais acerca do teletrabalho.Desde 8,20 €
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Ferrer: IA y transformación digital en el sector farmacéutico
Samila, Sampsa; Elvira, MartaCaso SM-1726Innovación y cambio, Liderazgo y Dirección de personas, Tecnologías de la informaciónEn la primavera del 2020, la pandemia de COVID-19 se extendió por todo el mundo. Para frenar su expansión, la mayoría de los países empezaron a implementar restricciones severas a la movilidad personal y al funcionamiento de los negocios. En España, se restringió el acceso a los hospitales para proteger a los profesionales sanitarios frente al contagio. Como resultado, las empresas farmacéuticas en España perdieron el acceso a su principal canal ...Desde 8,20 €
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Healy Hudson: e-Sourcing Solutions (Portuguese Version, Brazil)
Sachon, MarcCaso P-1019-PBServicios y operaciones, Tecnologías de la informaciónBased in Munich, Bavaria, the company is a pioneer in the world of e-procurement. It has developed an online purchasing system for the Business-to-Business sector. In the fall of 2000 it is selling two e-commerce products: Impact Ordering and Impact Sourcing. The former is a simple electronic catalog ordering system; the latter is designed for the sourcing of complex goods.Desde 8,20 €
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Finding Service Gaps in the Age of e-Commerce
Parasuraman, A.Artículo ART-2384-EServicios y operaciones, Tecnologías de la informaciónThirty years after developing the well-known SERVQUAL scale, the author revisits the original framework in light of the growing role of technology in service delivery. As more and more people turn to the Internet to purchase goods and services, he and his colleagues have recognized the need to adapt the SERVQUAL framework to the realities of the online experience; specifically, to measure the extent to which a website facilitates efficient and ef...Desde 8,20 €