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Toyota Recalls (C): Bumpy Road Ahead
Quelch, John A.; Knoop, Carin-Isabel; Johnson, RyanCaso HBS-511042-EMarketingBetween February and July 2010, Toyota sales recover thanks to the use of extensive PR and sales incentives. Yet recalls continue. Can Toyota stem the tide and correct its organizational flaws to address the underlying issues?Desde 5,74 €
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Christine Lagarde (C): Managing the IMF
Battilana, Julie; Knoop, Carin-IsabelCaso HBS-419019-ELiderazgo y Dirección de personasThis case covers the career of Christine Lagarde from 2011 to 2018 as she takes the helm of a troubled multilateral organization during a time of deepening economic turmoil. As the first female leader of the International Monetary Fund (IMF), and as a non-economist, she overcomes early challenges to gain her footing with the multiple constituencies she must serve. She also focuses the IMF on "macro-critical" issues including gender, socioeconomic...Desde 5,74 €
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Marketing the "$100 Laptop" (A), (B) & (C), Teaching Note
Quelch, John A.; Knoop, Carin-IsabelNota del Instructor HBS-508055-EMarketingTeaching Note to (508-024), (508-032) & (508-065).Desde 0,00 €
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Retiros de Toyota (C): Camino Accidentado por Delante
Quelch, John A.; Knoop, Carin-Isabel; Johnson, RyanCaso HBS-513S08MarketingEntre febrero y julio de 2010, las ventas de Toyota se recuperan gracias a la utilización de extensas relaciones públicas y ventas incentivos. Sin embargo, recuerda continúan. Can Toyota contener la marea y corregir sus defectos de organización para hacer frente a los problemas subyacentes?Desde 5,74 €
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Monsanto: Helping Farmers Feed the World
Bell, David E.; Knoop, Carin-Isabel; Shelman, MaryCaso HBS-510025-EDirección estratégicaMonsanto has led the effort to bring biotechnology to bear on food production. Through some management missteps and consumer resistance the company had difficulties in its early years. But since Hugh Grant became CEO the picture has brightened with widespread adoption of the company's products. This case focuses on the company's product pipeline and the galvanizing effect of the CEO's promise to substantially improve global food production by 203...Desde 8,20 €
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Los Principios del Ecuador: enfoque de la industria a la gestión de riesgo ambiental y social
Esty, Benjamin C.; Sesia, Aldo; Knoop, Carin-IsabelCaso HBS-207S05FinanzasEn junio de 2003, 10 principales bancos internacionales adoptaron nuevas directrices voluntarias, llamados los Principios de Ecuador, para promover el desarrollo sostenible en la financiación de proyectos. En los últimos años, las organizaciones no gubernamentales (ONG) habían planteado cuestiones acerca de las responsabilidades de los prestamistas en proyectos que puedan perjudicar el medio ambiente y / o la sociedad. Aunque muchos bancos tenían...Desde 8,20 €
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Monsanto: ayudando a los agricultores a alimentar el mundo
Bell, David E.; Knoop, Carin-Isabel; Shelman, MaryCaso HBS-515S23Dirección estratégicaMonsanto ha dirigido los esfuerzos para traer la biotecnología para influir en la producción de alimentos. A través de algunos errores de manejo y resistencia de los consumidores a la compañía tuvo dificultades en sus primeros años. Pero ya que Hugh Grant se convirtió en CEO de la imagen se ha iluminado con la adopción generalizada de los productos de la compañía. Este caso se centra en la cartera de productos de la compañía y el efecto de galvan...Desde 8,20 €
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Christine Lagarde (A): A French Prime Minister Calls
Battilana, Julie; Knoop, Carin-IsabelCaso HBS-419017-ELiderazgo y Dirección de personasThis case covers formative events and influences in Christine Lagarde's childhood and her trajectory from studying political science and law to heading the world's largest law firm. As she prepares to transition back to practice in 2005, the new Prime Minister of France calls to offer her a ministerial position in the new Cabinet. She has to decide whether she wants to take on a role in the public sector. For coverage of her career from 2005 to...Desde 8,20 €
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Christine Lagarde (B): Being a Public Servant
Battilana, Julie; Knoop, Carin-IsabelCaso HBS-419018-ELiderazgo y Dirección de personasThis case covers the career of Christine Lagarde from 2005 to 2011 after she joins the French Government. After serving several grueling years as Finance Minister during the financial crisis that started in 2007/2008, she is being considered as the next Managing Director of the International Monetary Fund (IMF). As the first female head of the IMF, she would lead a very complex, 187-member organization typically run by economists. The ability to ...Desde 5,74 €
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Investcorp and the Moneybookers Bid
Rhodes-Kropf, Matthew; Knoop, Carin-Isabel; Lietz, Nori GerardoCaso HBS-811013-EIniciativa emprendedoraIn January 2007, Hazem Ben-Gacem, managing director and co-head of Investcorp Technology Partners (ITP), needs to decide what to bid at an auction for Moneybookers Limited, one of the top three e-payment solution providers in Europe. However, approximately 70% of Moneybookers revenues were related to transactions from online gaming sites (down from 100% in 2002). Although the thesis was that e-commerce transactions would soon make up a much large...Desde 8,20 €