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Diagnostic Genomics
Herzlinger, Regina E.; Allyn, Mark P.Caso HBS-309040-EShould this gene detection firm enter the business of providing tests for the detection of genetic diseases? If so, how should it prioritize the tests it could develop?Desde 8,20 €
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Cancer Treatment Centers of America (A)
Herzlinger, Regina E.; Kindred, NatalieCaso HBS-313012-EServicios y operacionesCancer Treatment Centers of America (CTCA), a U.S. network of four privately owned oncology focused factory hospitals, was weighing options for growth. CTCA was entirely cancer focused and specialized in treating patients with complex and advanced-stage cancers, who were reached through advertising its integrative, team-based approach to care. CEO Stephen Bonner needed to decide whether to focus future expansion on building additional full-scale ...Desde 8,20 €