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Neck & Neck: Leveraging the Club Neck Information, Teaching Note
Martinez-Jerez, F. Asis; Bol, Jasmijn; Ittner, Christopher D.Nota del Instructor HBS-111112-EContabilidad y controlTeaching Note for 111112.Desde 0,00 €
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Coming Up Short on Nonfinancial Performance Measurement (Spanish version)
Ittner, Christopher D.; Larcker, David F.Artículo HBS-R0311FDirección estratégicaThey set the wrong performance targets because they focus too much on short-term financial results, and they use metrics that lack strong statistical validity and reliability. As a result, the companies can't demonstrate that improvements in nonfinancial measures actually affect their financial results. The authors lay out a series of steps that allow companies to realize the genuine promise of nonfinancial performance measures. First, develop a...Desde 8,20 €
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Atento: Managing the Employee Lifecycle in Brazil, Teaching Note
Martinez-Jerez, F. Asis; Casas-Arce, Pablo; Ittner, Christopher D.Nota del Instructor HBS-114013-ELiderazgo y Dirección de personasTeaching Note for 114013.Desde 0,00 €
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Atento: Managing the Employee Lifecycle in Brazil
Martinez-Jerez, F. Asis; Casas-Arce, Pablo; Ittner, Christopher D.; Petersel, JoshuaCaso HBS-114012-ELiderazgo y Dirección de personasDesde 8,20 €
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Neck & Neck: Leveraging the Club Neck Information
Martinez-Jerez, F. Asis; Miller, Katherine; Ittner, Christopher D.; Bol, JasmijnCaso HBS-109070-EContabilidad y controlCommercial Director Prado wonders how to leverage the loyalty card information to prepare the Fall 2008 budget. The case discusses the value of subjective and objective information for profit planning purposes. Spanish children's apparel retailer Neck & Neck uses loyalty card information for tactical purposes, such as promotional campaigns. Its management team is thinking about how to incorporate that information to the budgeting (profit planning...Desde 8,20 €