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Mark43, Teaching Note
Eisenmann, Thomas R.; Weiss, Mitchell B.; Higgins, MattNota del Instructor HBS-818104-EIniciativa emprendedoraThis is the Teaching Note to accompany the Mark43 case (817-016). The founders of Mark43, an early-stage startup that provides software for law enforcement agencies, must decide whether to bid on a request for proposals (RFP) from the Los Angeles Police Department (LAPD). On the one hand, LAPD would be a second large and influential customer for a startup that has just successfully deployed software for its first customer, the Washington DC Metro...Desde 0,00 €
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GovDelivery
Weiss, Mitchell B.Caso HBS-816020-EIniciativa emprendedoraIs government the biggest, worst customer in the world? And is that a reason for venture investors to back companies that sell to government or to stay away? It had been seven years since Scott Burns joined his friend Zach Stabenow to get a company called GovDocs off the ground. In that time, they had evolved from a provider of government-mandated labor law posters to the country's largest sender of government-to-citizen emails. GovDelivery, as t...Desde 8,20 €