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Netflix: Will Content be Enough? (Spanish version)
Mary Kelly; Christopher SwannCaso IVEY-W28188Dirección estratégicaIn 2019, Netflix had 167 million subscribers globally and offered thousands of television shows and movies on its streaming application, a growing proportion of which it produced itself. Media giants, who for years had valued the relationship with Netflix because it provided an additional outlet, began to re-evaluate their own (make) versus contract (buy) distribution decision. Leveraging acquisitions, technology investments, and vast content lib...Desde 8,20 €
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AMC: Who's Calling The Shots?
Mary Kelly; Christopher SwannCaso IVEY-W25811-EDirección estratégica, EconomíaIn 2020, the movie business was turned upside down by the COVID-19 pandemic, which forced the closure of theatres. Unable to open their doors, exhibitors had little to no revenue to cover costs, and market analysts predicted that the future for theatre chains, particularly AMC Entertainment Holdings (AMC), looked bleak. Then in early 2021, a large number of small retail investors bought shares in AMC. By the July 4th weekend, AMC stock was worth ...Desde 8,20 €