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Cadbury Schweppes: Capturing Confectionery (C)
Collis, David J.; Stuart, Toby; Smith, TroyCaso HBS-708455-EDirección estratégicaIn late 2002, global confectionery and beverage maker Cadbury Schweppes needed to decide whether or not to make an acquisition bid for Adams, an underperforming gum company which had been put up for sale by pharmaceutical giant Pfizer. Examining the decision from a strategic perspective, the (A) case provides brief histories of the two companies; traces the global confectionery industry, focusing especially on chocolate and gum; and details the a...Desde 5,74 €
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Capturing Confectionery (C) (Spanish version)
Collis, David J.; Stuart, Toby; Smith, TroyCaso HBS-708S47Dirección estratégicaIn late 2002, global confectionery and beverage maker Cadbury Schweppes needed to decide whether or not to make an acquisition bid for Adams, an underperforming gum company which had been put up for sale by pharmaceutical giant Pfizer. Examining the decision from a strategic perspective, the (A) case provides brief histories of the two companies; traces the global confectionery industry, focusing especially on chocolate and gum; and details the a...Desde 5,74 €
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Cadbury Schweppes: Capturing Confectionery A, B, C , D Teaching Note
Collis, David J.Nota del Instructor HBS-713413-EDirección estratégicaTeaching Note for 708453,708454,708455 and 708491Desde 0,00 €
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Guerra en el sector de la alimentación de animales domésticos (C)
Collis, David J.; Stuart, TobyCaso HBS-312S05Dirección estratégicaDescribe acontecimientos importantes en la industria de alimentos para mascotas en 1987 y 1988, centrándose en las interacciones competitivas entre los principales actores de la industria.Desde 5,74 €
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Cadbury Schweppes: Capturing Confectionery (A)
Collis, David J.; Stuart, Toby; Smith, TroyCaso HBS-708453-EDirección estratégicaIn late 2002, global confectionery and beverage maker Cadbury Schweppes needed to decide whether or not to make an acquisition bid for Adams, an underperforming gum company which had been put up for sale by pharmaceutical giant Pfizer. Examining the decision from a strategic perspective, the (A) case provides brief histories of the two companies; traces the global confectionery industry, focusing especially on chocolate and gum; and details the a...Desde 8,20 €
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Cadbury Schweppes: Capturing Confectionery (B)
Collis, David J.; Stuart, Toby; Smith, TroyCaso HBS-708454-EDirección estratégicaIn late 2002, global confectionery and beverage maker Cadbury Schweppes needed to decide whether or not to make an acquisition bid for Adams, an underperforming gum company which had been put up for sale by pharmaceutical giant Pfizer. Examining the decision from a strategic perspective, the (A) case provides brief histories of the two companies; traces the global confectionery industry, focusing especially on chocolate and gum; and details the a...Desde 5,74 €
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Nasty Gals Do It Better
Collis, David J.; Chang, Diane; Shaffer, Matthew; Hartman, AshleyCaso HBS-715412-EDirección estratégicaIn 2006, Sophia Amoruso started Nasty Gal, an eBay boutique selling vintage clothes. With a strong sense of style and personality, Amoruso poured herself into building the brand and developing relationships with her customers - typically the slightly edgy 18-24 year old. The company had grown since that time into a multi-category retailer, expanding into third party clothing, accessories and its own private label. Its explosive growth was one of ...Desde 8,20 €
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Cadbury Schweppes: Capturing Confectionery (D)
Collis, David J.; Stuart, Toby; Smith, TroyCaso HBS-708491-EDirección estratégicaIn late 2002, global confectionery and beverage maker Cadbury Schweppes needed to decide whether or not to make an acquisition bid for Adams, an underperforming gum company which had been put up for sale by pharmaceutical giant Pfizer. Examining the decision from a strategic perspective, the (A) case provides brief histories of the two companies; traces the global confectionery industry, focusing especially on chocolate and gum; and details the a...Desde 5,74 €
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Capturing Confectionery (A) (Spanish version)
Collis, David J.; Stuart, Toby; Smith, TroyCaso HBS-708S45Dirección estratégicaIn late 2002, global confectionery and beverage maker Cadbury Schweppes needed to decide whether or not to make an acquisition bid for Adams, an underperforming gum company which had been put up for sale by pharmaceutical giant Pfizer. Examining the decision from a strategic perspective, the (A) case provides brief histories of the two companies; traces the global confectionery industry, focusing especially on chocolate and gum; and details the a...Desde 8,20 €
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Capturing Confectionery (B) (Spanish version)
Collis, David J.; Stuart, Toby; Smith, TroyCaso HBS-708S46Dirección estratégicaIn late 2002, global confectionery and beverage maker Cadbury Schweppes needed to decide whether or not to make an acquisition bid for Adams, an underperforming gum company which had been put up for sale by pharmaceutical giant Pfizer. Examining the decision from a strategic perspective, the (A) case provides brief histories of the two companies; traces the global confectionery industry, focusing especially on chocolate and gum; and details the a...Desde 5,74 €