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Cumplo.com
Cespedes, Frank V.; Miguel, Maria Fernanda; Urdapilleta, LauraCaso HBS-818039-EMarketingIn August 2017, Cumplo's Founder Shea and CEO Kirberg meet to discuss growth and strategy issues faced by this Chilean fintech startup. What sales and marketing strategy will best foster the compny's growth? Are changes needed in the product lineup? How and when should Cumplo begin to expand beyond Chile, to other countries in Latin America? The company raised $1.4 million in its first three years, mainly from individual investors, and then issue...Desde 8,20 €
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The Olmos Project: Value Creation and Value Capture
Macomber, John D.; Miguel, Fernanda; Urdapilleta, Laura; Moy, ValeriaCaso HBS-217052-EFinanzasPrivate investment in public infrastructure can be encouraged when there are multiple avenues to capture and to share the value created by such a project. Gains in the market value of land adjacent to projects are not customarily channeled back into defraying the original capital cost of the project-but they can be. This case uses irrigation, agriculture, land values, and an arrangement between the local government in northern Peru and the privat...Desde 8,20 €