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Milford Industries (B) (Spanish Version)
Shapiro, Benson P.; Dolan, Robert J.Caso HBS-504S30MarketingComplementa el caso (A). Una versión reescrita de una parte de una serie anterior.Desde 5,74 €
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Milford Industries (A) (Spanish version)
Shapiro, Benson P.; Dolan, Robert J.Caso HBS-502S06MarketingThe new district sales manager for a tool company must determine how to get his district "back on track." The case presents various qualitative and quantitative information on the salespeople. Teaching objectives include the specification of the tasks of a district sales manager and the sales analysis helpful to him in his job. A rewritten version of an earlier case series.Desde 8,20 €
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StepSmart Fitness, Teaching Note
Dolan, Robert J.; Shapiro, Benson P.; Zalosh, AlisaNota del Instructor HBS-914510-EMarketingTeaching Note for Product #914509.Desde 0,00 €
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StepSmart Fitness
Dolan, Robert J.; Shapiro, Benson P.; Zalosh, AlisaCaso HBS-914509-EMarketingStepSmart Fitness, a manufacturer of exercise equipment, is undergoing a sweeping reorganization. The new CEO has terminated the District Sales Director and Regional VP and promoted 30-year-old Benjamin Cooper to manage the underperforming New England district. A first-time manager with no one to train him or explain the causes of the district's underperformance, Cooper has 10 weeks to diagnose the problems and make recommendations that will ensu...Desde 8,20 €
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StepSmart Fitness (Spanish version)
Dolan, Robert J.; Shapiro, Benson P.; Zalosh, AlisaCaso HBS-916S09MarketingStepSmart Fitness, a manufacturer of exercise equipment, is undergoing a sweeping reorganization. The new CEO has terminated the District Sales Director and Regional VP and promoted 30-year-old Benjamin Cooper to manage the underperforming New England district. A first-time manager with no one to train him or explain the causes of the district's underperformance, Cooper has 10 weeks to diagnose the problems and make recommendations that will ensu...Desde 8,20 €