Esta web utiliza cookies técnicas, de personalización y de análisis, propias y de terceros, para anónimamente facilitarle la navegación y analizar estadísticas del uso de la web. Obtener más información
Resultados de búsqueda
-
Camper: Imagination is not Expensive - Teaching note
Mitchell, Jordan; Velamuri, RamaNota del Instructor ET-10-EIniciativa emprendedoraCamper is one of Spain's most well-known brands in and outside of the country. Throughout its 30-year history, Camper has been known for its innovative designs, approach to outsourcing manufacturing and its in-store design. As of 2005, its facing increasing competition from multinationals such as Nike. Students will be faced with understanding how Camper has brought creativity and imagination to their business and what management can do to thrive...Desde 0,00 €
-
Camper: Imagination is not Expensive
Mitchell, Jordan; Velamuri, RamaCaso E-105-EIniciativa emprendedoraCamper is one of Spain's most well-known brands in and outside of the country. Throughout its 30-year history, Camper has been known for its innovative designs, approach to outsourcing manufacturing and its in-store design. As of 2005, its facing increasing competition from multinationals such as Nike. Students will be faced with understanding how Camper has brought creativity and imagination to their business and what management can do to thrive...Desde 8,20 €
-
Camper: la imaginación no es cara
Mitchell, Jordan; Velamuri, RamaCaso E-105Iniciativa emprendedoraCamper es una de las marcas más conocidas dentro y fuera del país. A lo largo de sus 30 años de historia, a Camper se le conoce por sus innovadores diseños, cercanía a la subcontratación de manufactura y por el diseño interior de sus tiendas. A partir de 2005 se enfrenta a una creciente competencia por parte de multinacionales como Nike. Los alumnos tendrán que entender cómo Camper ha incorporado la creatividad e imaginación a su negocio y qué es...Desde 8,20 €
-
Camper: la imaginación no es cara - Nota del instructor
Mitchell, Jordan; Velamuri, RamaNota del Instructor ET-10Iniciativa emprendedoraCamper es una de las marcas más conocidas dentro y fuera del país. A lo largo de sus 30 años de historia, a Camper se le conoce por sus innovadores diseños, cercanía a la subcontratación de manufactura y por el diseño interior de sus tiendas. A partir de 2005 se enfrenta a una creciente competencia por parte de multinacionales como Nike. Los alumnos tendrán que entender cómo Camper ha incorporado la creatividad e imaginación a su negocio y qué es...Desde 0,00 €
-
KÜRT Rt.: Laundry, Bricks & Rock'n'Roll... But Data First
Mitchell, Jordan; Drótos G.; Vegh Z.; Velamuri, RamaCaso E-91-EIniciativa emprendedora, Liderazgo y Dirección de personasFounded in 1989 by the brothers János and Sándor Kürti in Budapest, Hungary, KÜRT Rt. has grown 40 per cent year on year from a small hard drive repair shop nestled beside a laundry service to an internationally recognized data recovery and information security company with 8.7 million euros in revenues and 2.0 million euros in profits. Although much of the company's reputation has been built on data recovery, the data recovery business makes up ...Desde 8,20 €
-
Irizar in 2005 (Spanish version)
Casadesus-Masanell, Ramon; Mitchell, JordanCaso HBS-707S14Dirección estratégicaWill the company continue to thrive without Saratxaga? Or is Irizar's success due to Saratxaga's leadership? Includes color exhibits.Desde 8,20 €
-
Abengoa SA: The Unveiling or Unraveling of a Bold New Strategy?
Mitchell, Jordan; Rahnema Alavi, AhmadCaso F-929-EAnálisis de decisiones, Dirección estratégica, FinanzasShortly after presenting its new asset-light strategy involving the division of its operating structure into three separate entities, Abengoa S.A. is faced with a crisis when its stock price drops by half amid investor doubts that the parent company will guarantee a newly issued green bond.Desde 8,20 €
-
Sony in 2006
Mitchell, Jordan; Vilà, JoaquimCaso DG-1495-EDirección estratégica, Gobierno corporativoThis case traces Sony's 60-year history from its humble beginnings in a burned out department store to a worldwide electronics and entertainment giant. The case allows to contrast how management uses different levers and puts in place selected drivers which contributed to make Sony a preeminent innovative company in the 20th century. Also, it opens a discussion around the extent to which this is sustainable given the situation which the company f...Desde 8,20 €
-
Icelandair (A): An 80-Year-Old Saga
Mitchell, Jordan; Sigurjonsson, Throstur Olaf; Berrone, PascualCaso SM-1687-EDirección estratégica, Gobierno corporativo, Innovación y cambioThis three-part case series considers Icelandair at a couple of key inflection points in its recent history. Case A, set in early 2017 on the airline's 80th anniversary, the airline is faced to question its strategy after its impressive seven-year run of dynamic growth and solid returns comes to a somewhat abrupt end due to extreme pricing competition and upward cost pressure. The case delves into the development of the airline and its "hybrid" b...Desde 8,20 €
-
elBulli's Magic Recipe
Prats, Mª Julia; Quintanilla, Javier; Mitchell, JordanCaso E-116-EIniciativa emprendedoraEarly in 2008, Juli Soler and Ferran Adrià, co-owners of one of the world's most renowned restaurants, elBulli, located at Cala Montjoi outside Roses on Spain's Costa Brava, were weeks away from opening for another season. As usual, the reservation lines had been inundated immediately for the 2008 season. Each year, elBulli served 8,000 people from nearly one million reservation requests. How could you explain such unassailable demand? Perhaps th...Desde 8,20 €