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Strategy and the Strategist, Teaching Note
Van Den Steen, EricNota del Instructor HBS-714486-EDirección estratégicaTeaching Note for 713533.Desde 0,00 €
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Bananas (A) and (B), Teaching Note
Van Den Steen, EricNota del Instructor HBS-713535-EDirección estratégicaTeaching Note for 712451 and 712452.Desde 0,00 €
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Airgas, Inc.
Van Den Steen, Eric; Karl, JasonCaso HBS-714517-EDirección estratégicaIn 2013, Airgas was the market leader in packaged industrial gas distribution. Recent acquisitions had made it into a larger player in upstream gas production as well, where it competed with Praxair and Air Products. Should Airgas continue building a position in gas production or divest these activities?Desde 8,20 €
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Microsoft's Search
Rivkin, Jan W.; Van Den Steen, EricCaso HBS-709461-EDirección estratégicaIn 2008, executives at Microsoft must decide how to compete against Google in the market for Internet search and advertising. The case describes how Microsoft has responded to a set of competitive threats in the past; how Google has gained a dominant position in Internet search and advertising; and what Microsoft has done so far in its as-yet-unsuccessful effort to catch up with Google. The case then challenges students to construct a strategy th...Desde 8,20 €