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Terri Dean at Verizon Business (B)
Powell, Elizabeth A.; Yemen, GerryCaso DARDEN-BC-0224-EConocimiento y comunicaciónA senior vice president of global communications for Verizon Business reads an e-mail from an employee responding to a recent communication effort. The employee, new to Verizon, is trying to connect the dots between the products and solutions he offers customers and how his role fits into the company’s key strategic goals. This one-page B case epilogue reveals that she does indeed respond and becomes an important mentor for the new employee.Desde 5,74 €
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Terri Dean at Verizon Business (A)
Powell, Elizabeth A.; Yemen, GerryCaso DARDEN-BC-0223-EConocimiento y comunicaciónA senior vice president of global communications for Verizon Business reads an e-mail from an employee responding to a recent communication effort. The employee, new to Verizon, is trying to connect the dots between the products and solutions he offers customers and how his role fits into the company’s key strategic goals. This field-researched case, suitable for graduate students and executive education program participants, can be used to discu...Desde 8,20 €
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Regina Broadband's Earnings Conference Call (B)
Powell, Elizabeth A.; Demers, Elizabeth A.Caso DARDEN-C-2368-EContabilidad y controlWithin 30 minutes of releasing its Q4 and year-end earnings, Regina Broadband’s stock was down by over 25%. The company’s CEO and CFO realized they needed to quickly reframe and sharpen the message they would be giving to Regina’s shareholders and investors during that afternoon’s conference call, scheduled to take place in 15 minutes.Desde 5,74 €
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The Female Health Company (C)
Powell, Elizabeth A.; Yemen, GerryCaso DARDEN-BC-0253-EConocimiento y comunicaciónIt has been nearly 30 years since Mary Ann Leeper was almost ready to give up on the female condom (as described in the A case). By 2012, FHCO had built its brand and achievements on its global reach; Leeper and her colleagues had introduced the company’s second-generation female condom (FC2) in 138 countries. The company, which by now had 144 employees, found itself trying to succeed once more in the domestic U.S. market. This time around, they ...Desde 5,74 €
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Regina Broadband's Earnings Conference Call (A) and (B) - Teaching Note
Demers, Elizabeth A.; Powell, Elizabeth A.; Stevenson, DonaldNota del Instructor DARDEN-C-2367TN-EContabilidad y controlTeaching note for product C-2367Desde 0,00 €
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Regina Broadband's Earnings Conference Call (A)
Powell, Elizabeth A.; Demers, Elizabeth A.Caso DARDEN-C-2367-EContabilidad y controlRhonda Magee, a new employee at Regina Broadband, was tasked to prepare slides for the company’s next earnings conference call. The company had seen good growth through acquisitions, but now was pursuing a strategy of organic growth. Recent changes had raised potential questions about the company’s leadership and compensation. As a policy, Regina’s management provided limited future earnings guidance to investors. Since the most recent Q4 and yea...Desde 8,20 €
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Abiomed and the AbioCor Clinical Trials (A)
Powell, Elizabeth A.; Goldberg, RebeccaCaso DARDEN-BC-0204-EConocimiento y comunicaciónTo protect patient confidentiality, Abiomed, makers of the AbioCor artificial heart, adopt a 30-day "quiet period" surrounding implantations, which is construed by mainstream media as a "news blackout." In late 2002, James Quinn, the fifth transplant recipient, dies after 289 days. A month later, in a New York Times article describing Quinn's pain and suffering, Quinn's widow claims that her husband had not been adequately informed of the likely ...Desde 8,20 €
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Leadership Presence and the Courage to Speak
Powell, Elizabeth A.Nota técnica DARDEN-BC-0242-EConocimiento y comunicaciónThis note applies the concept of "leadership presence" as established by Belle Linda Halpern and Kathy Lubar to the concerns of business leaders.Desde 8,20 €
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Self-Assessment: Company Story Talk
Powell, Elizabeth A.Nota técnica DARDEN-BC-0241-EConocimiento y comunicaciónThis note discusses practical considerations when evaluating presentations of an "elevator speech" or "company story" in an MC class environment.Desde 8,20 €
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"My Summer Internship" by Antar Al-Qawwee
Powell, Elizabeth A.; Al-Qawwee, AntarCaso DARDEN-BC-0215-EConocimiento y comunicaciónAntar Al-Qawwee describes in vivid detail his first days on the job at his summer internship in Sales and Trading and reflects on the lessons he learned through careful observation. Among the lessons he identifies are (1) Speak up early and often; (2) Be flexible and adjust your style; (3) Fate favors the prepared; and (4) Be yourself. As important as these explicit lessons are, equally important are the skills of presence of mind, mindful self-a...Desde 8,20 €