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Starbucks Corporation (B)
Hess, Edward D.; Eriksson, CassyCaso DARDEN-S-0176-EDirección estratégicaThis case follows S-0175 and explores the different responses Starbucks made to correct its operational and overexpansion problems as well as its experimentation with new growth ideas. Analysts who predicted that Starbucks wouldn’t survive the global downturn must to eat their words. Under its former CEO, it has emerged from the economic downturn a leaner, better company. Now it must decide whether to build or buy a new concept to scale or reigni...Desde 5,74 €
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Cordia Harrington: The Rise of the Bun Lady
Hess, Edward D.; Glinska, GosiaCaso DARDEN-ENT-0129-EIniciativa emprendedoraThis case could be taught in courses on entrepreneurship and marketing. It follows a born entrepreneur and former successful McDonald’s franchisee, who, guided by the motto No Is Not an Option, grows her business into world’s fastest automated bakery. In order to attract and retain a skilled workforce, her company provided the best benefits the company could buy and paid for the training its staff needed to succeed on the job, which, coupled with...Desde 8,20 €
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United Parcel Service of America, Inc.
Hess, Edward D.Caso DARDEN-S-0143-EDirección estratégicaUPS had become a global public company, with a market cap of $74 billion, more than 428,000 employees, $47 billion in revenue, and operations in more than 200 countries. A recognized leader among package-delivery companies, its growth had been above industry averages and had historically been through geographical expansion. In 1998, UPS changed its business model to Synchronized Commerce and adopted a new growth strategy called the Four Quadrant ...Desde 8,20 €