Esta web utiliza cookies técnicas, de personalización y de análisis, propias y de terceros, para anónimamente facilitarle la navegación y analizar estadísticas del uso de la web. Obtener más información
Resultados de búsqueda
-
You Can't Tell Anyone (A) and (B) - Teaching note
Gentile, Mary; Moriarty, BrianNota del Instructor DARDEN-OB-1405TN-ELiderazgo y Dirección de personasTeaching note for products OB-1405 and OB-1406Desde 0,00 €
-
The Business Valuation (A)
Moriarty, Brian; Lopez-Jimenez, Liliana; Alvarez-Becerra, IsabelCaso DARDEN-OB-1407Liderazgo y Dirección de personasThis case set is part of the Giving Voice to Values (GVV) curriculum. To see other material in the GVV curriculum, please visit http://store.darden.virginia.edu/giving-voice-to-values. Isabel is a young, recently graduated finance professional who works fDesde 8,20 €
-
Public Speaking: Tips for Getting Off to a Great Start
Moriarty, Brian;Nota técnica DARDEN-BC-0298-EConocimiento y comunicaciónSpeaking with groups of people is a critical leadership skill. During their careers, leaders need to engage with stakeholders including employees, investors, and members of the general public. This technical note aims to provide the reader with a brief guide for harnessing and channeling the energy they experience when they are about to give a speech. It has two parts. The first section uses scientific research to reinterpret what we experience...Desde 8,20 €
-
Sustainability at The Coca-Cola Company in a New Era of Brand Building
Rubin, James R.; Moriarty, Brian; Mehlsak, AlisonCaso DARDEN-BC-0262-EConocimiento y comunicaciónThis case is used in Darden's course elective on managing corporate communications. It offers students a concise history of The Coca-Cola Company's (TCCC's) brand history before focusing on the importance that TCCC's Office of Sustainability currently plays in the communications strategy for the brand. The case analyzes how the Office of Sustainability works both locally and globally to partner in innovative ways with stakeholders along the entir...Desde 8,20 €
-
Presenting in Teams
Moriarty, BrianNota técnica DARDEN-BC-0279-EConocimiento y comunicaciónMost MBA internships conclude with a presentation where you detail the results of your major summer project. A lot is riding on your performance—namely, whether or not you receive a job offer. The success of your presentation, however, does not rest solely upon your delivery. It is more accurate and beneficial to think of your performance as the earned result of completing the deliberate three-part process of planning, practicing, and presenting....Desde 8,20 €
-
Leadership Voice and Style
Moriarty, BrianNota técnica DARDEN-BC-0265-EConocimiento y comunicaciónThis technical note is used in management communications or strategic communication courses in MBA or executive education programs where students are learning to develop their ability to persuade others through oral and written communication. It includes a framework for assessing the various skill sets that characterize accomplished communicators and guidance for both extroverts and introverts on refining their particular leadership voice and sty...Desde 8,20 €
-
Storytelling in Business
Moriarty, BrianNota técnica DARDEN-BC-0278-EConocimiento y comunicaciónStorytelling is a crucial skill that leaders use in a variety of business situations. Accomplished leaders employ storytelling to improve interpersonal relationships, communicate strategy, and build culture. From an operations perspective, storytelling is a skill that empowers leaders to create common ground among teams, unleash the drive and passion of their people, and share a vision for the future. Likewise, storytelling plays a vital role in...Desde 8,20 €
-
The Canons of Rhetoric
Moriarty, BrianNota técnica DARDEN-BC-0264-EConocimiento y comunicaciónThis technical note is employed in MBA, executive education, and undergraduate courses that cover the art of persuasion. It is used in the core Management Communication course at Darden. Employing the canons of rhetoric devised by Aristotle and his classical contemporaries, the objective of the note is to provide students with a clear and usable map to guide them as they seek to understand the dynamics involved in persuading others. Persuasion is...Desde 8,20 €
-
GVV Pillar Six: Voice—An Exercise to Speak to Barry’s Challenge
Moriarty, Brian; Boaks, Jacqueline; Baldwin, MichaelEjercicio DARDEN-OB-1417-ELiderazgo y Dirección de personasThis exercise is a way for facilitators to make in-the-moment adaptations to existing scripting exercises, in order to address questions and scenarios that arise during Giving Voice to Values (GVV) sessions. In a GVV program, participants are invited to practice scripting responses to and creating action plans for a values-challenging scenario. Sometimes, a participant’s values challenge starts to dominate the conversations in the room, or partic...Desde 8,20 €
-
Hedge Fund Pitch and Persuasion (B)
Moriarty, Brian; Maiden, Stephen E.Caso DARDEN-BC-0273-EConocimiento y comunicaciónThis field-based case uses the experiences of an equity analyst at his first job post–MBA to explore challenges of persuading a boss to support an action that the analyst determined would benefit the firm. In the A case, Fred Hill had been at his job for two years and believed he had come across a fresh idea—a long stock position in J. C. Penney (JCP). The company was misunderstood by the market, had a catalyst, and the valuation was cheap, all t...Desde 5,74 €