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The IQ Experiment
Pfeifer, Phillip E.; Ovchinnikov, Anton S.Caso DARDEN-QA-0770-EAnálisis de decisionesThis case describes an IQ experiment in which 66 students, under the direction of their professor, used Excel to generate simulated IQs. The instructions were such that the generated IQs should have come from a normal distribution with a mean of 100 and standard deviation of 15. The sample average IQ, however, was 104.3. Students are asked to use their data-analysis skills to make sense of the results. The data set also contains gender (male or f...Desde 8,20 €
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Hightower Department Stores: Imported Stuffed Animals (Spanish version)
Pfeifer, Phillip E.Caso DARDEN-QA-0954Análisis de decisionesThis is a Spanish translation of the April 15, 2013, version of UVA-QA-0268. Julia Brown, toy buyer for the Hightower Department Stores, has to decide which of three imported stuffed animals will be offered for sale by the 16 Hightower stores during the approaching Christmas shopping season. The case is appropriately used as an introduction to the concepts of least squares and regression analysis. A linear relationship between realized and test-m...Desde 8,20 €
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Netflix, Inc., 2007
Pfeifer, Phillip E.; Conroy, Robert M.Caso DARDEN-F-1592-EFinanzasThe protagonist in this case is an analyst attempting to value Netflix, Inc., and check whether her recent buy recommendation at a price of $20.00 per share was still valid. Recent bad news had caused the price to drop and she needed to do her best to figure out what was the future for Netflix, and was it undervalued at $17 per share? Intended for MBA students, this case contains her discounted cash flow valuation and a set of assumptions (revenu...Desde 8,20 €
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Valuation of Netflix, Inc. - Teaching Note
Pfeifer, Phillip E.Nota del Instructor DARDEN-F-1610TN-EFinanzasTeaching note for product F-1610Desde 0,00 €
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PFG Bank: Credit Card Exercise - Teaching Note
Pfeifer, Phillip E.Nota del Instructor DARDEN-M-0878TN-EMarketingTeaching note for product M-0878Desde 0,00 €
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List Testing Exercise: Economic Selection - Teaching Note
Pfeifer, Phillip E.Nota del Instructor DARDEN-M-0870TN-EMarketingTeaching note for product M-0870Desde 0,00 €
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Media Modeling and Budgeting at DMI - Teaching Note
Farris, Paul W.; Pfeifer, Phillip E.Nota del Instructor DARDEN-M-0791TN-EMarketingTeaching note for product M-0791Desde 0,00 €
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The Pelayo Family Plays Roulette - Teaching note
Bodily, Samuel E.; Pfeifer, Phillip E.; Baucells, ManelNota del Instructor DARDEN-QA-0850TN-EAnálisis de decisionesTeaching note for product QA-0850Desde 0,00 €
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Nils Baker
Ovchinnikov, Anton S.; Pfeifer, Phillip E.; Call, NathanCaso DARDEN-QA-0793-EAnálisis de decisionesThis very short and seemingly straightforward case is an efficient vehicle for exploring the nuances of hypothesis testing via regression modeling and t-tests in the context of an MBA or advanced undergraduate analytics course.Desde 8,20 €
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Changing Channels: Progressive Insurance Drive Insurance
Farris, Paul W.; Pfeifer, Phillip E.; Zimmerman, AlanCaso DARDEN-M-0756-EMarketingSequel to Progressive Insurance: Not Your Standard Insurance Story. The company launches a new sub-brand, Drive Insurance, which will be only sold through independent agents, not through the Web or 1-800 numbers.Desde 8,20 €