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D.M. Wenceslao and Associates Incorporated Initial Public Offering
Maria Theresa Manalac; Gian Carlo Lim; Sandeep PuriCaso IVEY-9B20N025-EDirección estratégica, FinanzasOn June 11, 2018, Jake Veluz, portfolio manager at BDO Asset Management had to decide whether or not to invest in the initial public offering (IPO) of D.M. Wenceslao and Associates (DMW), a Philippine-based integrated property developer. The IPO price ofDesde 8,20 €
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Johnson Controls-Hitachi: Aiming to Consolidate a Market Lead
Sandeep Puri; Shivani Upadhyay; Shubham SharmaCaso IVEY-9B17M082-EDirección estratégica, MarketingAt the beginning of 2017, India was among the top 10 markets for Johnson Controls-Hitachi Air Conditioning India Limited, accounting for around 10 per cent of its revenue. The company was trying to increase its room air conditioner (RAC) market from 11 per cent to 20 per cent by 2020. It was positioned in the premium segment of the RAC market but wanted to enter the popular segment, which was crowded with established players. The company’s focus ...Desde 8,20 €
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Marketing at Nyassa - Teaching Note
Neeraj Pandey; Gaganpreet Singh; Sandeep PuriNota del Instructor IVEY-8B16A004-EMarketingTeaching note for product 9B16A004.Desde 0,00 €
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Robinsons Retail Holdings Inc.: Navigating Rustan’s Acquisition - Teaching Note
Sandeep Puri; Shweta Pandey; Babak HayatiNota del Instructor IVEY-8B19A047-EMarketingTeaching note for product 9B19A047.Desde 0,00 €
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House of Lasagna: Growth and Expansion Fix - Teaching Note
Maria Luisa Chua Delayco; Sandeep Puri; Babak HayatiNota del Instructor IVEY-8B19A034-EMarketingTeaching note for product 9B19A034.Desde 0,00 €
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Brewing Peace Philippines: Customer Relationship Management - Teaching Note
Jose Gerardo Santamaria; Sandeep Puri; Maria Luisa Chua Delayco; Rakesh SinghNota del Instructor IVEY-8B20A056-EMarketingTeaching note for product 9B20A056.Desde 0,00 €
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Laurs & Bridz: Implementation of a Customer Relationship Management Solution - Teaching Note
Anand Khanna; Sandeep Puri; Abhishek Sen; Gaganpreet SinghNota del Instructor IVEY-8B18A004-EMarketingTeaching note for product 9B18A004.Desde 0,00 €
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Coca-Cola India's Frozen Dessert Plan Heats Up Competition - Teaching Note
Sandeep Puri; Shreya Gupta; Archit KackerNota del Instructor IVEY-8B18A050-EMarketingTeaching note for product 9B18A050.Desde 0,00 €
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Air India: The Image Damage of “Pee-Gate” - Teaching Note
Shraddha Puri; Shweta Pandey; Siddhant Puri; Sandeep PuriNota del Instructor IVEY-W33711-EDirección estratégica, MarketingTeaching note for product W33710.Desde 0,00 €
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Precia Pharma: Promoting Ethical Sales Practices
Sandeep Puri; Ajay KohliCaso IVEY-9B17A045-EDirección estratégica, MarketingPrecia Pharma Private Limited was considered one of the fastest growing companies in the highly competitive Indian pharmaceutical industry. An email from the company’s star performing executive in March 2017, highlighting sales pressures and unethical practices in the industry, forced the managing director to face the reality of how the ills plaguing the pharmaceutical sector might affect his company. He wondered what he must do to maintain the c...Desde 8,20 €