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Amazon in China - Teaching Note
Ning Su; Ming Dong; Amy Ni; Anna FuNota del Instructor IVEY-8B21M062-EDirección estratégicaTeaching note for product 9B21M062.Desde 0,00 €
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Huaxi Hospital: Digital Transformation of Healthcare - Teaching Note
Yang Chen; Man Zhao; Hui Lv; Carol Hsu; Ning SuNota del Instructor IVEY-W29511-EDirección estratégica, Tecnologías de la informaciónTeaching note for product W29510.Desde 0,00 €
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Sagrada Família: Managing a Masterpiece - Teaching Note
Ning Su; Esther Chew; Cindy LuNota del Instructor IVEY-8B21M073-EDirección estratégica, EconomíaTeaching note for product 9B21M073.Desde 0,00 €
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Roshan and M-Paisa: The Promise of Mobile Money in Afghanistan - Teaching Note
Farah Kurji; Ning SuNota del Instructor IVEY-8B19M012-EDirección estratégicaTeaching note for product 9B19M012.Desde 0,00 €
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Shanghai Pharmaceuticals: Seeking A Prescription For Digital Transformation - Teaching Note
Ming Dong; Ning SuNota del Instructor IVEY-8B18M001-EDirección estratégicaTeaching Note for product 9B18M001.Desde 0,00 €
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Hongxuan Agriculture: Innovations in the Value Chain
Yingying Wang; Shuting Li; Ning Su; Xiangfeng ChenCaso IVEY-9B19D009-EServicios y operacionesIn June 2018, the president of Hongxuan Agriculture Group (Hongxuan), which operated in the Chinese egg industry, was aware that an ongoing trade dispute between China and the United States might affect both his industry and future financing for his compaDesde 8,20 €
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Didi Kuaidi
Ning Su; Yulin Fang; Yukun YangCaso IVEY-9B16M060-EDirección estratégica, Iniciativa emprendedoraIn 2015, Didi and Kuaidi, the two leading players in China’s Internet-based ride-hailing industry, merged to form Didi Kuaidi. The combined firm represented one of the world’s largest Internet- and smartphone-based transport service companies, valued at about $6 billion. In its home market of China, Didi Kuaidi left its biggest competitor, Uber, a distant second. Meanwhile, Didi Kuaidi actively pursued global growth. For example, it invested in a...Desde 8,20 €
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Volkswagen Group: Driving Big Business With Big Data (Spanish version)
Ning Su; Naqaash PiraniCaso IVEY-9B14ES002Dirección estratégica, Iniciativa emprendedora, Tecnologías de la informaciónThe Volkswagen Group (VW Group) had set a firm-wide "Strategy 2018," which sought to make Volkswagen "the most successful and fascinating automaker in the world by 2018." According to the strategy, the company would reach annual sales of 10 million vehicles worldwide. To achieve this ambitious goal, VW Group placed "intelligent innovations and technologies" at the top of its agenda. Big data, broadly defined, represented an important opportunity ...Desde 8,20 €
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Volkswagen Group: Driving Big Business With Big Data
Ning Su; Naqaash PiraniCaso IVEY-9B14E002-EDirección estratégica, Iniciativa emprendedora, Tecnologías de la informaciónThe Volkswagen Group (VW Group) had set a firm-wide "Strategy 2018," which sought to make Volkswagen "the most successful and fascinating automaker in the world by 2018." According to the strategy, the company would reach annual sales of 10 million vehicles worldwide. To achieve this ambitious goal, VW Group placed "intelligent innovations and technologies" at the top of its agenda. Big data, broadly defined, represented an important opportunity ...Desde 8,20 €
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Nemus: Can Non-Fungible Tokens Save the Amazon Rainforest?
Ning Su; Labiba IslamCaso IVEY-W34483-EDirección estratégica, Tecnologías de la informaciónIn March 2022, Nemus, an environmental planning, development, and sustainability consultancy based in Lisbon, Portugal, released a series of non-fungible tokens (NFTs) through its Nemus Earth initiative with the goal of supporting reforestation in the Amazon rainforest. The company purchased at-risk land in rainforests, created collectible NFTs, and used proceeds from the NFT sales to support reforestation and economic and social development in t...Desde 8,20 €