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Our Beer Print: Brewing Corporate Responsibility at Molson Coors
Mary Weil; Chitra P. ReddinCaso IVEY-9B13A026-EMarketingMolson Coors’ chief corporate responsibility officer has been tasked to use the company’s efforts toward global corporate responsibility to drive its global competitiveness. He must roll out new corporate responsibility initiatives to engage employees across the company’s range of geographic locations.Desde 8,20 €
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Boldly Go: Character Drives Leadership at Providence Healthcare
Mary Weil; Chitra P. ReddinCaso IVEY-9B15C002-ELiderazgo y Dirección de personasAWARD WINNING CASE – This case won the Responsible Leadership category at the 2015 EFMD Case Writing Competition. The president and CEO of Providence Healthcare needs to devise a plan to sustain positive change at the health care company. In just four years, she has led the organization through massive change and turnaround, from potential crisis to financial health and innovation. She now needs to consider how to integrate and embed the values t...Desde 8,20 €
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Geosoft Inc.: Leading Across Cultures
Mary Weil; Darren Meister; Chitra P. ReddinCaso IVEY-9B17M064-EDirección estratégicaOn January 18, 2016, the chief executive officer and chief technology officer of Geosoft Inc. (Geosoft) met in Toronto, Canada, with the company’s executive team and regional directors for a critical three-day strategic planning session. Geosoft was a privately held, employee-owned, mid-sized global company that worked to help earth scientists and explorers make discoveries through innovative data solutions and services. The focus of the meeting—...Desde 8,20 €
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Craig Pitchell - President
Mary WeilCaso IVEY-9B13C031-ELiderazgo y Dirección de personasCraig Pitchell is a young executive who has become director of the board at a local childcare centre. He has discovered that other board members do not comply with the by-laws for the centre. He is presenting at a special meeting to oust the current board and replace them with an alternate slate of directors.Desde 8,20 €
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Lululemon Athletica Inc. - Moving Forward With Humility - Teaching Note
Mary Weil; Julia CuttNota del Instructor IVEY-8B14A036-ETeaching note for product 9B14A036.Desde 0,00 €
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An Influencer Strategy for Budweiser in Canada - Teaching Note
Mary Weil; Ken MarkNota del Instructor IVEY-8B19A014-EDirección estratégicaTeaching note for product 9B19A014.Desde 0,00 €
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Innovative Automation: Coping with COVID-19
Mary Weil; Ramasastry ChandrasekharCaso IVEY-9B21C004-ELiderazgo y Dirección de personasIn early April 2020, COVID-19 began impacting trade, commerce, and industry globally. The founder and president of Innovative Automation Inc., a custom machine builder in the small and medium enterprise sector in Ontario, Canada, was facing two main dilemmas. First, how should he ensure that the internal channels of communication at the company remain open as its employees-like everyone in the rest of the province and indeed the rest of the world...Desde 8,20 €
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Starbucks Corporation: A Bittersweet Reputation Recovery - Teaching Note
Mary Weil; Christine YanNota del Instructor IVEY-8B20M172-EDirección estratégicaTeaching note for product 9B20M172.Desde 0,00 €
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Earthwear Face & Body: Communicating Corporate Culture (B)
Mary Weil; Julia CuttCaso IVEY-9B14C046-EIniciativa emprendedora, Liderazgo y Dirección de personasSupplement to 9B14C045.Desde 5,74 €
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dpms. - The Price of Earned Media
Julia Cutt; Mary WeilCaso IVEY-9B14A038-EIniciativa emprendedora, MarketingIn April 2014, the co-founder of lifestyle brand dpms., situated in London, Ontario, has a dilemma. Started as an opportunity to showcase her partner’s graphic designs, dpms. first produced silk-screened t-shirts, then branched into jewelry and other locally produced products as the company succeeded. They maintain a booth at a weekly farmers’ and artisans’ market and travel to other festivals around the province but rely mainly on word-of-mouth ...Desde 8,20 €