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Sony in 2006
Mitchell, Jordan; Vilà, JoaquimCaso DG-1495-EDirección estratégica, Gobierno corporativoThis case traces Sony's 60-year history from its humble beginnings in a burned out department store to a worldwide electronics and entertainment giant. The case allows to contrast how management uses different levers and puts in place selected drivers which contributed to make Sony a preeminent innovative company in the 20th century. Also, it opens a discussion around the extent to which this is sustainable given the situation which the company f...Desde 8,20 €
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Communicating Corporate Citizenship: MRW and Corporate Social Responsibility (B)
Levy, Jan; Sánchez, Pablo; Rodríguez Badal, Miguel ÁngelCaso DG-1376-EDirección estratégicaSee case DG-1375-E Communicating corporate citizenship: MRW and corporate social responsibility (A).Desde 5,74 €
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Counterfeits and E-Commerce: Why Even Build It?
Mani, Vidya; Thomas, Doug; Maiden, Stephen E.Caso DARDEN-OM-1753-EServicios y operacionesThis public-sourced case set in early 2021 examines the role counterfeiting has come to play in e-commerce, specifically at Amazon, which represents over one-third of the US online market. The case's protagonist is Amy Vega, who, along with Jason Larson, has cofounded a humidity-detection-device company with a product called the Hygro. Vega and Larson hope to sell the Hygro on leading e-commerce sites such as Amazon. But should they? Vega's res...Desde 8,20 €
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Harlequin Enterprises: Assessing e-Books
Rod E. White; Tony S. Frost; Ken MarkCaso IVEY-9B14M027-EDirección estratégicaHarlequin Enterprises is a well-known publisher of women's fiction and the global leader in series romance fiction. In 2013, e-book penetration of romance fiction has exceeded 50 per cent of unit sales. The vice-president of strategy is trying to make sense of the e-book opportunity and threat. She is wondering what impact e-books would have on Harlequin's business model: its relationship with authors, distributors and competitors.Desde 8,20 €
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McKinsey & Company - Addendum to strategy consulting in Europe, 1997
Bølset, N.; Rodríguez-Llauder, María Dolores; Vilà, JoaquimCaso DG-1267-EDirección estratégicaBrief description of the profile of this strategy consulting company, covering the following aspects: historical developments, current position in the industry, basic strategic choices, basic organizational design, performance measures and current company challenges. Intended to be used as a complementary material to the industry case DG-1194-E Strategy consulting in Europe - 1997.Desde 8,20 €
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Booz, Allen & Hamilton - Addendum to strategy consulting in Europe, 1997
Rodríguez-Llauder, María Dolores; Bølset, N.; Vilà, JoaquimCaso DG-1269-EDirección estratégicaBrief description of the profile of this strategy consulting company, covering the following aspects: historical developments, current position in the industry, basic strategic choices, basic organizational design, performance measures and current company challenges. Intended to be used as a complementary material to the industry case DG-1194-E Strategy consulting in Europe - 1997.Desde 8,20 €
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Arthur D. Little - Addendum to strategy consulting in Europe, 1997
Rodríguez-Llauder, María Dolores; Gallo Ll.; Vilà, JoaquimCaso DG-1272-EDirección estratégicaBrief description of the profile of this strategy consulting company, covering the following aspects: historical developments, current position in the industry, basic strategic choices, basic organizational design, performance measures and current company challenges. Intended to be used as a complementary material to the industry case DG-1194-E Strategy consulting in Europe - 1997.Desde 8,20 €
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Andersen Consulting - Addendum to strategy consulting in Europe, 1997
Rodríguez-Llauder, María Dolores; Gallo Ll.; Vilà, JoaquimCaso DG-1270-EDirección estratégicaBrief description of the profile of this strategy consulting company, covering the following aspects: historical developments, current position in the industry, basic strategic choices, basic organizational design, performance measures and current company challenges. Intended to be used as a complementary material to the industry case DG-1194-E Strategy consulting in Europe - 1997.Desde 8,20 €
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Gemini Consulting - Addendum to strategy consulting in Europe, 1997
Bølset, N.; Rodríguez-Llauder, María Dolores; Vilà, JoaquimCaso DG-1271-EDirección estratégicaBrief description of the profile of this strategy consulting company, covering the following aspects: historical developments,current position in the industry, basic strategic choices, basic organizational design, performance measures and current company challenges. Intended to be used as a complementary material to the industry case DG-1194-E Strategy consulting in Europe - 1997.Desde 8,20 €
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Europraxis - Addendum to strategy consulting in Europe, 1997
Vilà, Joaquim; Bølset, N.Caso DG-1195-EDirección estratégicaBrief description of the profile of this strategy consulting company, covering the following aspects: historical developments, current position in the industry, basic strategic choices (targeted customers, scope of services, competitive approach), basic organizational design, performance measures and current company challenges. Intended to be used as a complementary material to the industry case DG-1194-E Strategy Cosulting in Europe-1997.Desde 8,20 €