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Las empresas de servicios son diferentes (F)
Llano Irusta, M. A.; Martínez Jiménez, M.Nota técnica IIST-PIN-36Servicios y operacionesComo su nombre indica, las empresas de servicios son las que proporcionan servicios, es decir, elementos no tangibles que cubren necesidades específicas. Los ejemplos más habituales los encontramos en sectores como la electricidad, el agua, el gas, el transporte de mercancías, las comunicaciones, la cultura, el espectáculo, los hoteles o el turismo, entre otros.Desde 8,20 €
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The Panic of 1857, Nationalism, and Secession (A) and (B) - Teaching Note
Bruner, Robert F.Nota del Instructor DARDEN-F-1802TN-EFinanzasTeaching note for product F-1802Desde 0,00 €
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KITEA (A) - (F), Teaching Note
Casadesus-Masanell, Ramon; Elterman, KarenNota del Instructor HBS-719490-EDirección estratégicaThis teaching note accompanies the KITEA series of cases, which details how the Moroccan furniture company KITEA prepared for the entry of IKEA into the Moroccan market and describes the outcome of that entry.Desde 0,00 €
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1720: John Law and the Mississippi Bubble (A) and (B) - Teaching Note
Bruner, Robert F.Nota del Instructor DARDEN-F-1812TN-EFinanzasTeaching Note of Product F-1812 and F-1813Desde 0,00 €
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Crisis Management (F): North American Sporting League Visits Mexico City
Foster, GeorgeCaso SGSB-SPM40F-ELiderazgo y Dirección de personasA major sports league has decided to run its season opening game in Mexico City. When the teams arrive in the country four days before the event, two of Team A’s star players are kidnapped. The (A) case provides relevant background information about the league, the team, the players, and the planned activities surrounding the season opening game. It also describes what is initially known about the crisis situation. In cases (B) through (F), a...Desde 5,74 €
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The Panic of 1857, the New York Clearing House, and the Concept of Insolvency (A) and (B)-Teaching Note
Bruner, Robert F.Nota del Instructor DARDEN-F-1792TN-EFinanzasTeaching Note of Products F-1792 and F-1793Desde 0,00 €
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KITEA (F): Expanding in Africa
Casadesus-Masanell, Ramon; Yucaoglu, GamzeCaso HBS-719423-EDirección estratégicaThe case opens in 2018 after KITEA has recorded two years of double-digit sales growth following IKEA's entry into the Moroccan market. It then traces the factors that contributed to KITEA' success and that led Tana Africa Capital Limited to acquire a minority stake in the company. In February 2018, following the acquisition, the partners announced plans to create a presence in North and West African countries through KITEA's stores. The case ask...Desde 5,74 €
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The Financial Crisis of 1847 (A) and (B) - Teaching Note
Bruner, Robert F.Nota del Instructor DARDEN-F-1930TN-EFinanzasTeaching Note of Product F-1930 and F-1931Desde 0,00 €
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American Express: Membership rewards Europe
Spinther M.; Rose S.; McGilvey P.; Huete, Luis MaríaCaso P-886-EServicios y operacionesThe Membership Rewards Programme is designed for business travellers. The rewards offered appeal mainly to members of Airline Frequent Flyer Programmes who take advantage of collecting miles on Amex and transfer them to their preferred airline to collect free tickets or upgrades. The case poses the managerial challenge of how to reach the 50% target penetration rate of the programme Amex has in mind and questiones how to include customers of the ...Desde 8,20 €
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Victoria Chemicals PLC (A) and (B) - Teaching Note
Bruner, Robert F.Nota del Instructor DARDEN-F-1543TN-EFinanzasTeaching note for product F-1543Desde 0,00 €