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Counterfeits and E-Commerce: Why Even Build It?
Mani, Vidya; Thomas, Doug; Maiden, Stephen E.Caso DARDEN-OM-1753-EServicios y operacionesThis public-sourced case set in early 2021 examines the role counterfeiting has come to play in e-commerce, specifically at Amazon, which represents over one-third of the US online market. The case's protagonist is Amy Vega, who, along with Jason Larson, has cofounded a humidity-detection-device company with a product called the Hygro. Vega and Larson hope to sell the Hygro on leading e-commerce sites such as Amazon. But should they? Vega's res...Desde 8,20 €
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Accionistas en la empresa familiar
Tàpies, Josep; Rus, SalvadorNota técnica SMN-667Ética empresarial y Responsabilidad Social Corporativa, Liderazgo y Dirección de personasPertenecer a una familia propietaria de una empresa tiene dos posibilidades con respecto a la empresa: participar o no en el proyecto familiar y empresarial. En el primer caso, sería un accionista comprometido con la empresa. En el segundo, puede declinar formar parte de los negocios familiares, nadie puede forzarnos a ser accionista de una empresa de la familia, y aun siéndolo, participar en el desarrollo de ella. A pesar de que alguien reciba p...Desde 8,20 €
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Harlequin Enterprises: Assessing e-Books
Rod E. White; Tony S. Frost; Ken MarkCaso IVEY-9B14M027-EDirección estratégicaHarlequin Enterprises is a well-known publisher of women's fiction and the global leader in series romance fiction. In 2013, e-book penetration of romance fiction has exceeded 50 per cent of unit sales. The vice-president of strategy is trying to make sense of the e-book opportunity and threat. She is wondering what impact e-books would have on Harlequin's business model: its relationship with authors, distributors and competitors.Desde 8,20 €
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Managing Creativity and Innovation in Organizations
Massa, Lorenzo; Rosenberg, MikeNota técnica SMN-688-EDirección estratégica, Innovación y cambioThe technical note explores the tensions between organizational structures and innovation. Building on Teresa Amabile's work on creativity, the note explains how management systems and structures have the potential to enhance innovation. After presenting the personality traits of creative individuals and distinguishing the types of innovation processes (radical vs. incremental), it then identifies how informal organization and semi-structures can...Desde 8,20 €
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e-Consulting (Spanish version)
Nanda, Ashish; DeLong, Thomas J.; Landry, Scot; Agan, Thomas E.Caso HBS-804S07Servicios y operacionesProporciona una visión general de la historia y el desarrollo de la industria del e-consulta, así como las cuestiones que se le plantean.Desde 8,20 €
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The Principles of Networking
Ferraro, FabrizioNota técnica SMN-674-EInnovación y cambio, Liderazgo y Dirección de personasThe ability to develop, nurture and leverage your social network is essential to become effective leaders. Despite the fact that we have known this simple fact for many years, we have only recently started to explore what networking really is, and what are its best practices. Much research in social psychology, sociology, and organization theory has explored how human relationships develop and much of this research can be leveraged to understand ...Desde 8,20 €
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Strategy in the 21st Century: Business Models in Action
Ricart, Joan EnricNota técnica SMN-685-EDirección estratégicaThis document shows the benefits of representing business models as connected choices and consequences, establishing value-creating virtuous cycles. The approach successfully addresses the variability of contexts and dynamic interactions, becoming a useful and practical tool for capturing the essence of corporate strategy in the 21st century.Desde 8,20 €
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The Music Industry in the 2020s
Vroom, Govert; Deshmane, Abhishek; Sastre Boquet, IsaacNota técnica SMN-706-EDirección estratégica, Innovación y cambioSince the emergence of digital technologies in the 1990s the music industry has been in a state of constant disruption. In a world where multiple media compete for the attention of individuals through multiple channels, the ways people all over the world are now creating, distributing, and consuming music seem to be more diverse than ever. This note describes the current state of the industry, the value chain, its actors (artists, music labels, d...Desde 8,20 €
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Boards of Directors in the COVID-19 Crisis: Some Reflections on Their Challenges and Responsibilities
Canals, JordiNota técnica SMN-703-EGobierno corporativoThis note highlights some key dimensions and decisions of boards of directors in facing a deep crisis, such as Covid-19. It reviews and makes suggestions on how to save the company from adverse circumstances and general uncertainty.Desde 8,20 €
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¿Qué sabemos de los altos directivos de éxito
Ricart, Joan Enric; Llopis, Jaume; Pastoriza, DavidNota técnica SMN-677Gobierno corporativoEn este capítulo se revisan una serie de puntos que deben ser centrales en cualquier debate sobre alta dirección: la importancia del alto directivo, qué hace el alto directivo, por qué hace lo que hace, y cómo debe ser la alta dirección en el futuro. En nuestro camino a lo largo de cada uno de estos puntos nos apoyamos en gigantes del "management", como Peter Drucker, John Kotter, Henry Mintzberg, Donald Hambrick, Sumantra Ghoshal y C.A. Bartlet...Desde 8,20 €