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Healy Hudson: e-Sourcing Solutions (Portuguese Version, Brazil)
Sachon, MarcCase P-1019-PBInformation Technologies, Service and Operations ManagementBased in Munich, Bavaria, the company is a pioneer in the world of e-procurement. It has developed an online purchasing system for the Business-to-Business sector. In the fall of 2000 it is selling two e-commerce products: Impact Ordering and Impact Sourcing. The former is a simple electronic catalog ordering system; the latter is designed for the sourcing of complex goods.Starting at €8.20
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Porsche: The Crisis of 1992
Sachon, Marc; Orozco, ArturoCase P-1198-EService and Operations ManagementIn September 1992, Dr. Wendelin Wiedeking accepted the challenge of saving the company Dr.Ing.h.c. F. Porsche AG, the last remaining independent sports car manufacturer in the world. Porsche had experienced a significant reduction of sales (both in revenue and units), key people had left the company and customers perceived its products as either too old or too expensive. Several other top executives in the automotive industry had turned down the ...Starting at €8.20
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Porsche: la crisis de 1992
Sachon, Marc; Orozco, ArturoCase P-1198Service and Operations ManagementEn septiembre de 1992, el Dr. Wendelin Wiedeking aceptó el reto de salvar la empresa Dr.Ing.h.c. F. Porsche AG, el último fabricante independiente de coches deportivos que quedaba en el mundo. Porsche había sufrido una reducción importante de sus ventas (tanto en ingresos como en unidades), algunas personas clave se habían marchado de la empresa y los clientes percibían sus productos como demasiado anticuados o demasiado caros. Otros altos direct...Starting at €8.20
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Glassy Lenses
Serrano, Alejandro; Sabrià, Frederic; Grandes, Mª JesúsCase P-1201Accounting and Control, Service and Operations ManagementGlassy Lenses, un fabricante de lentes oftálmicas, tiene una planta en Francia que puede seleccionar convenientemente a diario qué pedidos de los que le llegan va a asumir, pero los cuellos de botella pasan de una sección a otra, dificultando así la planificación y ejecución de la producción. Ayuda a la dirección de la fábrica a elegir correctamente entre las distintas familias de productos y, de ese modo, maximizar el beneficio.Starting at €8.20
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Parrot: Navigating the Nascent Drone Industry, Teaching Note
McDonald, Rory; Singh, AnibhaTeaching Note HBS-620086-EService and Operations ManagementTeaching note for case 619085.Starting at €0.00
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Bayern Munich in China, Teaching Note
Lakhani, Karim R.; Schmidt, Sascha L.Teaching Note HBS-619037-EService and Operations ManagementTeaching note for case 617025.Starting at €0.00
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Bayern Munich in China
Lakhani, Karim R.; Schmidt, Sascha L.; Norris, Michael; Herman, KerryCase HBS-617025-EService and Operations ManagementIn 2015, German football club Bayern Munich is considering how to enter the Chinese market. Should it build its own infrastructure or rely on third-party partnerships to reach this massive football fanbase?Starting at €8.20
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SAP 2014: Reaching for the Cloud
Lakhani, Karim R.; Iansiti, Marco; Fisher, NoahCase HBS-614052-EService and Operations ManagementIn May 2014, Bill McDermott will become the sole CEO of SAP AG, the world leader in the Enterprise Resource Planning (ERP) field. The case occurs in January 2014 at SAP's investors meeting, at a time when the company's stock is near record high. A 2010 strategy committed the company to a transition to cloud computing. The main driver behind this transition was the development of SAP HANA, an in-memory computing technology that combined database, ...Starting at €8.20
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Open Innovation at Siemens
Lakhani, Karim R.; Hutter, Katja; Pokrywa, Stephanie Healy; Fuller, JohannCase HBS-613100-EService and Operations ManagementThe case describes Siemens, a worldwide innovator in the Energy, Healthcare, Industry, and Infrastructure & Cities sectors, and its efforts to develop and commercialize new R&D through open innovation, including internal and external crowdsourcing contests. Emphasis is placed on exploring actual open innovation initiatives within Siemens and their outcomes. These include creating internal social- and knowledge-sharing networks and utilzing third ...Starting at €8.20
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Global Knowledge Management at Danone (A) (Abridged)
Edmondson, Amy C.; Lane, DavidCase HBS-613003-EService and Operations ManagementThis case explores French consumer goods company Danone's novel approach to knowledge management. In 2007, Human Resource Chief (Executive Vice President) Franck Mougin assessed the company's knowledge-sharing tools and considers his options going forward. Through informal knowledge marketplaces and sharing networks, Danone had helped managers connect with each other and share good practices peer-to-peer, rather than relying on traditional hierar...Starting at €8.20