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Shangri-La Hotels
Campbell, Dennis; Kazan, BrentCase HBS-108006-EService and Operations ManagementIn November 2006, Symon Bridle, the newly appointed chief operating officer of Shangri-La Hotels and Resorts, was thinking about a number of organizational issues that presented challenges to Shangri-La's rapid expansion strategy. There were three major iStarting at €8.20
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United Overseas Bank: Branch Crowd Analytics
Joel Goh, Rachel Seah, Karl Ann TooCase IVEY-W28415-EFinance, Service and Operations ManagementThis case focuses on the use of modern data analytics to alleviate crowding at the branches of United Overseas Bank, a full-service bank headquartered in Singapore. The case is set in 2020 against the backdrop of the COVID-19 global pandemic when vaccines were not yet available and social distancing was a key tool in the fight against the spread of the disease. How should the bank develop and deploy predictive analytics to accurately anticipate f...Starting at €8.20
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SMRT: Getting Back on Track
Thompson S.H. Teo; Cherie Heng; Cheryl Lee; Zhuoran Liu; Shi Qing Ng; Xinyi Sherry YuanCase IVEY-9B18D004-EService and Operations ManagementOn July 7, 2015, a power fault during the evening commute led to a system-wide disruption on SMRT, Singapore’s heavily used mass rapid transit lines. Train service on both lines was shut down for more than two hours, affecting more than 413,000 commuters. The public was outraged at the scale of the breakdown and how ineffectively it was handled. Detailed investigations revealed the breakdown to be a result of maintenance lapses, and SMRT was crit...Starting at €8.20
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Ébola: cuando una buena gestión salva vidas
IESE InsightArticle ART-2676Service and Operations ManagementEl ébola se ha cobrado más de diez mil víctimas en apenas un año y durante varios meses la epidemia amenazó con extenderse sin control por todo el mundo. ¿Cuáles han sido los principales errores y escollos en la gestión de la crisis?Starting at €8.20
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Innovando en el Sistema de Suministro de Productos Farmacéuticos: La experiencia chilena
Cohen, Jacob; Rosenhouse S.; Sánchez, J.; Rosenmöller, MagdaCase P-1001Service and Operations ManagementEl caso describe el proceso de transformación que experimentó el sistema de abastecimiento de suministros médicos y fármacos en Chile a principios de los años 90, a través del cambio en el rol de la Central de Abastecimiento del Sistema Nacional de Servicios de Salud (CENABAST) dependiente del Ministerio de Salud, que se vio en la necesidad de pasar de realizar una gestión operativa (de compras, almacenamiento y distribución de dichos productos) ...Starting at €8.20
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Sky Airline: Business Model Transformation and Future Challenges
Tarzijan, Jorge; Koliatic, Matko; Ricart, Joan EnricCase SM-1682-EDecision Analysis, Innovation and Change, Leadership and People Management, Service and Operations Management, StrategySky Airline (Sky or the Company) had a traditional Full Service Carrier (FSC) business model (BM), under which the Company was struggling financially, mainly because it was competing with a more efficient airline: LATAM, the leader in the aviation industry in South America. To differentiate from competition and take advantage of value migration in the industry, Sky transformed its FSC model into a low cost carrier model (LCC). The transformation ...Starting at €8.20
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Hewlett-Packard: Singapore (A) (Spanish Version)
Leonard-Barton, Dorothy; Thill, GeorgeCase HBS-616S08Service and Operations ManagementEn los más de 20 años desde que Hewlett-Packard (HP), creó un sitio de fabricación en Singapur para producir calculadoras, HP ha invertido el talento y los recursos de gestión en el desarrollo de su licenciante en un socio de desarrollo de la tecnología. El caso detalla el crecimiento de alto volumen de fabricación de capacidades y la creación de una instalación de I + D. Se describen varios proyectos en los que Singapur contribuyó una cantidad c...Starting at €8.20
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Singapure National Kidney Foundation
Ribera, JaumeCase P-1090-EService and Operations ManagementThe NKF in Singapore has been very successful in fundraising and supporting its main beneficiaries: patients with kidney diseases. Under the leadership of its CEO it has achieved excellent levels in the areas of fundraising, marketing, patient care and so on. It has even been able to extend its support to children's diseases. However recent criticisms in the press about a business deal with an insurance company and the high level of reserve funds...Starting at €8.20