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Kyrö Distillery Company: Brutally Finnish in Japan
Miikka J. Lehtonen, Arto Lindblom, Gene ThompsonCase IVEY-W34817-EMarketing, StrategyKyrö Distillery Company (Kyrö), founded in 2012 in Isokyrö, Finland, focused on producing rye whisky from Finnish rye. However, it took an average of three years for one batch of whisky to be produced and ready for sale, so, to cover their costs and stay afloat, the founders decided to start producing gin, which could be produced faster. As luck had it, in 2014, Kyrö’s rye-based Napue Gin was named the best gin in the gin-and-tonic category in th...Starting at €8.20
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PLT Consulting: Navigating Inclusion as a Linguistic Minority
Rebecca Piekkari; Hilla BackCase IVEY-W32298-ELeadership and People Management, StrategyIn 2021, Robert, a highly qualified immigrant from the United Kingdom, had recently joined PLT Consulting (PLT), a multinational management consulting company, as a junior consultant in the Tallinn, Estonia, office. This professional services firm had a strong international brand. However, Robert soon realized that the organization catered both internally and externally to more local demands. In particular, his lack of local language proficiency ...Starting at €8.20
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Astralis Group: Determining a Brand Strategy
Esty, Benjamin C.; Hjortshoej, Mette Fuglsang; Billaud, EmilieCase HBS-721382-EStrategyAfter launching a Danish esports company in July 2019, and going public in December 2019 with multiple brands associated with different games, the Astralis leadership team was contemplating a shift to a single, corporate brand. While the original arguments for multiple, team-based brands were that esports fans differed by game and the holding company structure made it easier to acquire and divest teams, Jakob Lund Christensen, the firm's chief co...Starting at €8.20
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PFA Pension: Expansion of Alternatives Portfolio
Ivashina, Victoria; Gabrieli, Federica; Lenhardt, JeromeCase HBS-218025-EFinancePFA Pension was the biggest commercial pension provider in Denmark. At the end of 2015, the company had decided to boost its investments into the alternative asset class, an area where it was lagging behind its competitors. The aim was to privilege direct investments and co-investments rather than allocations through funds. One year later, PFA could count on an expert alternative investment team, a defined investment process and a number of succe...Starting at €8.20
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Lagkagehuset: Building a Bakery Chain
Palepu, Krishna G.; Moloney, EmerCase HBS-115002-EEntrepreneurshipA Danish bakery chain that was acquired by a private equity firm in 2008, and has grown from 3 to 31 stores, plans to address reoccurring operational and organizational issues before growing further.Starting at €8.20
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The LEGO Group: Envisioning Risks in Asia (A) and (B), Teaching Note
Mikes, AnetteTeaching Note HBS-114058-EAccounting and ControlTeaching Note for 113054 and 114048.Starting at €0.00
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ESG and Reykjavik Energy's First Green Bond
Mitchell, Jordan; Sigurjonsson, Throstur Olaf; Rahnema Alavi, AhmadCase F-973-EBusiness Ethics and Corporate Social Responsibility, Corporate Governance, FinanceAs of February 2019, Reykjavik Energy is considering issuing their first Green Bond, which would be the third Green Bond coming from an Icelandic organization. With a potential value between ISK 2.5 and ISK 3 billion ($20 million to $25 million) and a 35-year term, the company is thinking not only about the financial implications of its proposed financing but also how it fits into its Environment, Societal and Governance (ESG) framework and its ...Starting at €8.20
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Navigating Turbulent Waters: Glitnir Bank's Communication Challenge During a Macroeconomic Crisis
Kimbrough, Michael D.; Miller, Gregory S.; Dessain, Vincent; Damgaard Jensen, AneCase HBS-107050-EFinanceGlitnir Bank is an Icelandic company following an aggressive growth strategy that relies heavily on foreign debt. Access to such debt is suddenly curtailed when there is a downturn in market sentiment regarding the Icelandic economy as a whole. Students will reflect on the essential elements of a communications strategy, including the role of the media and analysts. Class discussion will focus on creating infrastructure that will increase the ban...Starting at €8.20
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Choosing the Road Less Traveled: How Cycling Took Hold in Copenhagen
Varley, Pamela; Mayne, QuintonCase HBS-KS1248-EEconomicsIn the first two decades of the 21st century, Copenhagen has vaulted to international attention for its enthusiastic bicycle culture and infrastructure. While it's tempting to dismiss this accomplishment as inherently easy because it took place in a city and country known for socially liberal politics, this case-by summarizing the history of cycling politics and policy in Copenhagen since the 1970s-shows that the evolution of Copenhagen as a bike...Starting at €8.20
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Alvogen: Scaling Entrepreneurship, Teaching Note
Kerr, William R.; Isenberg, Daniel J.Teaching Note HBS-820020-EEntrepreneurshipTeaching note for case 819038.Starting at €0.00