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Ebola: Managing to Save Lives
IESE InsightArticle ART-2676-EService and Operations ManagementA year after the outbreak of Ebola in West Africa in March 2014, health-care experts are cautiously optimistic that the epidemic appears to be slowing. Although the outlook is brighter than a year ago when the first case was detected in Guinea, there is still a long way to go and many lessons to be learned in managing a crisis of this scale, related to institutional shortfalls, international coordination, engagement with local stakeholders and, m...Starting at €8.20
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Contratación gubernamental de ONGs a gran escala para extender los servicios básicos de salud a las poblaciones pobres de Guatemala
Nieves I.; La Forgia G. M.; Ribera, Jaume; Rosenmöller, MagdaCase P-1006Service and Operations ManagementEl caso presenta la situación del Programa de Extensión de Cobertura de Servicios Básicos - PECSB en Guatemala a principios del 2000. En sus tres años de existencia el programa ha demostrado su éxito al atraer un gran número de ONGs para colaborar con el Gobierno en la extensión de la cobertura de servicios de salud a poblaciones pobres e indígenas que habitan en áreas rurales. El nuevo gobierno se cuestiona la necesidad de transformar los «conve...Starting at €8.20
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Innovando a través de la participación de las Organizaciones de Sociedad Civil (OSC): El Programa de VIH/SIDA
Garrison J.; Abreu, A.; Sánchez, J.; Rosenmöller, MagdaCase P-1000Service and Operations ManagementEl caso aborda la problemática en el proceso de desarrollo e implementación del Programa Nacional de lucha contra el SIDA (Síndrome de Inmunodeficiencia Adquirido) y las ETS (Enfermedades de Transmisión Sexual) en Brasil, que contó con el fuerte protagonismo de las ONG (Organizaciones No Gubernamentales) en las actividades de prevención y apoyo en el tratamiento, en función de su gran efectividad y facilidad de llegada en los grupos de alto riesg...Starting at €8.20
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Magazine Luiza: Expanding Horizons: The role of ecommerce in the post-IPO growth strategy
Rocha e Oliveira, Paulo; Bullara, Cesar; Sauerbronn Jacinto, RodrigoCase M-1275-ELeadership and People Management, Marketing, Service and Operations ManagementIn May 2011, Brazilian retailer Magazine Luiza successfully raised R$926 million (¿400 million) from its initial public offering (IPO) on the São Paulo stock exchange. The firm was immediately confronted with the challenge of accelerating growth beyond its already remarkable growth rate. The case is centered on the role e-commerce should play in the company's future. On the one hand, the market potential seems to be very interesting and the compa...Starting at €8.20
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Large-Scale Government Contracting of NGOs to Extend Basic Health Services to Poor Populations in Guatemala
Nieves I.; La Forgia G. M.; Ribera, Jaume; Rosenmöller, MagdaCase P-1006-EService and Operations ManagementThe case discusses the situation of the Basic Services Coverage Extension Program (PECSB) in Guatemala at the beginning of 2000. During its three years of existence, the program has proven to be successful in persuading a large number of NGOs to work with the government in extending health services coverage to poor native populations living in rural areas. The new government is wondering whether the existing "agreements" should be upgraded to con...Starting at €8.20
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La reestructuración del sistema local de salud, de financiamiento y modelo asistencial: el caso de Camaragibe - Nota del Instructor
Sánchez, J.; Rosenmöller, MagdaTeaching Note PT-18Service and Operations ManagementStarting at €0.00
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Formvac A/S
Munoz-Seca, Beatriz; Tryggestad, S.Case P-848Service and Operations ManagementFormvac es una pequeña empresa en Noruega. Producen «backpacks» y termos que contienen líquidos para consumo humano. Una compañía británica quiere incluir el producto en su catálogo. Para conseguirlo, Formvac debe cumplir las normas ISO9000. El caso trata el dilema del director general. (Also available in English).Starting at €8.20
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Peterson Sarpsborg: División de expositores
Henriksen T.; Munoz-Seca, BeatrizCase P-838Service and Operations ManagementLa compañía diseña y fabrica expositores de punto de venta (PDV) en cartón ondulado para publicidad interna. Para aumentar el flujo de información, instala un sistema del plan de material requerido. Se entrevista a personas de la organización sobre sus expectativas y se describe el proceso de producción.Starting at €8.20
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Otoyol Motor Company
Jim KayalarCase IVEY-9B09M053-EMarketing, Service and Operations Management, StrategyOtoyol Motor Company, a large commercial vehicle manufacturer, is on the verge of being liquidated by its shareholders. Despite all efforts to maintain its competitive position, the company has been caught in a downward spiral. Erosion of its first mover advantages, shifts in industry core competencies and changes in consumer preferences have depreciated the company's value proposition and deteriorated its market share. Utilizing empirical data, ...Starting at €8.20