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Nelson Pereira (Spanish)
Fonseca Pires, JoséCase AESE-FH-A-1004-ESStrategyNelson Pereira es Director Comercial de Green Trip, Agencia de Viajes portuguesa, líder de mercado en el sub-sector "empresas", y que está sufriendo las consecuencias de la crisis financiera de 2008. El Presidente de Green Trip, suegro de Nelson, hombre metódico y organizado, lo contrató hace un año consciente de su capacidad de trabajo, su dedicación y compromiso. Para Nelson, las 24 h del día no son suficientes para todo lo que tiene que hacer,...Starting at €8.20
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Fluidra: creando la empresa del futuro
Canals, Jordi; Tàpies, Josep; Masclans, R.Case SM-1697Corporate Governance, StrategyEste caso permite discutir las opciones estratégicas que Fluidra tenía en 2017, incluyendo crecimiento orgánico y posibles adquisiciones o fusiones en EE.UU. Permite estudiar las opciones desde la perpectiva del Consejo de Administración, del CEO y de los accionistas.Starting at €8.20
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Walmart's Workforce of the Future (Spanish version)
Kerr, William R.; Bach-Lombardo, JordanCase HBS-821S03StrategyFaced with intense competition from Amazon, in 2015 Walmart began a transformation of its operations and workforce. The goal was to create an omnichannel retail experience for customers that seamlessly joined online and offline shopping. This case explores Walmart's efforts to deliver this through investments in its workforce makeup and training, digital infrastructure, and automation technology.Starting at €8.20
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Chief: Role for Lindsay Kaplan (Spanish version)
Coffman, Katherine; Bussgang, Jeffrey J.; McGinn, Kathleen L.; Kelley, Julia; Chen, KatherineCase HBS-921S10StrategyIn 2018, Lindsay Kaplan is preparing to meet with Carolyn Childers about the possibility of co-founding Chief, a New York-based peer network for women executives. Kaplan is currently the vice president of communications and brand engagement at a successful mattress company, and she is happy in her current role. However, she is excited by Childers's vision for a community of women executives and believes she could bring valuable expertise as Chief...Starting at €8.20
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Rekindling the Online Grocery Market (Spanish version)
McDonald, Rory; Christensen, Clayton M.; Yang, Robin; Hollingsworth, TyCase HBS-617S07StrategyMore than a decade after the high-profile failures of several early online grocers, grocery remains the largest single U.S. retail category and one of the few that has not yet migrated online. Amazon began testing its grocery-delivery service, AmazonFresh, in Seattle, in 2007; five years later, the company has made significant progress. The case traces the evolution of AmazonFresh's business model and describes the operating capabilities necessar...Starting at €8.20
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Metaza: Implementación De La Gobernanza Corporativa en Una Empresa Familiar (Spanish version)
Gonzalo Gomez Betancourt; José Luis Rivas; Pedro VazquezCase IVEY-W36193StrategyMetaza SA (Metaza) was a family business created by two brothers who later invited their younger siblings to join the firm. Metaza operated in the steel sector, a capital-intensive business with fierce competition. The industry had experienced several mergers and acquisitions led by international players. To remain competitive, Metaza had changed its strategy, moving away from being a steel dealer and toward being a value-added producer. However,...Starting at €8.20
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Ametller Origen: más allá del retail
Nueno, José LuisCase M-1376Innovation and Change, Marketing, StrategyAmetller Origen es una cadena de distribución que ha experimentado un crecimiento exponencial de 0 a 111 tiendas, basadas en un posicionamiento de Km0, producto ecológico y con un modelo de integración vertical, junto con un posicionamiento Premium orientado a proporcionar una compra de productos sanos, con una pedagogía sobre cómo ha de ser la alimentación de las personas con una serie de actividades comerciales multicanal dirigidas a vender en ...Starting at €8.20
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Aire vs Calor: negociación en UCM (equipo Aire)
Stein, Guido; Mehta, Kandarp; Baschwitz, AlejandroCase NEG-38StrategyCalor es una compañía multinacional, líder europeo en el diseño y fabricación de sistemas térmicos. Aire es una compañía multinacional, líder europeo en construcción de grandes instalaciones. Este caso es sobre una negociación entre ellos para un proyecto de climatización en UCM.Starting at €8.20
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C3.ai-Driven to Succeed (Spanish version)
Simons, Robert L.; Gonzalez, GeorgeCase HBS-120S11StrategyCEO Tom Siebel navigates his artificial intelligence (ai) startup through a series of pivots, market expansions, and even an elephant attack to become a leading platform ad service provider. The case describes his unusual management approach emphasizing employee testing and selection, customer testing and selection, and a high degree of professionalism. This case is accompanied by an eight-segment video series (preview below) that shows Tom Siebe...Starting at €8.20
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Porcelanosa y la guerra en Ucrania (B): Un dilema de asuntos públicos y reputación
Bárcena Dahl, Ignacio; Bueno González, Lucía; de la Cierva, YagoCase DPO-819Knowledge and Communication, Leadership and People Management, StrategyEn el 2022, una empresa española de cerámica se ve envuelta en una controversia mediática cuando el presidente de Ucrania, invitado a hablar ante el Parlamento español, menciona su nombre al citar varias compañías colaboradora de Rusia. Se trata de una acusación grave y falsa: la empresa había dejado de comercializar sus productos en la Federación Rusa hacía meses, cumpliendo las condiciones del embargo impuesto por la Unión Europea. Las acusacio...Starting at €5.74