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America's Cup in 2013: Oracle Team USA vs. Emirates Team New Zealand (A)
McDonald, Rory; MacCormack, Alan; Ampelas, VanessaCase HBS-616045-EService and Operations ManagementFour teams across the world are furiously designing, building, testing, and learning to sail a boat that would be one of a kind, in order to win the 2013 America's Cup. Choosing the best development path was a challenge as the teams had less than three years to prepare, and each decision would affect the performance of the boat as well as the duration of the sailors' training. The case traces the dilemma faced by the favorite, ORACLE TEAM USA (OT...Starting at €8.20
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Commonwealth Bank of Australia: Unbanklike Experimentation
Buell, Ryan W.; John, Leslie K.Case HBS-619018-EService and Operations ManagementIn August 2017, Commonwealth Bank of Australia was looking for ways to differentiate itself from competing banks, and was also trying to improve the financial wellbeing of its customers. One domain where this was particularly relevant was in its bank-issued credit card business, where customers routinely selected cards that although profitable for the bank could be a poor fit for customers' needs - leading to low satisfaction scores, cancellation...Starting at €8.20
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BeefLedger: Cross-Border Beef Supply Chain Based on Blockchain Technology
Yu Gong, Chen Zhang, Steve Brown, Jiang DuanCase IVEY-W25034-EInformation Technologies, Service and Operations ManagementFood safety and fraud were long-standing issues in China. For some imported products, such as Australian beef steak, food fraud could be a massive issue: consumers could purchase the wrong or even harmful products, and legitimate brands subsequently lost sales and reputation. BeefLedger Ltd. (BeefLedger) was an Australian blockchain start-up company that aimed to solve these issues by using blockchain technology to supply authentic beef products ...Starting at €8.20
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Primateria AB: Scaling Up and Protecting IP - Teaching Note
Torsten Doering; Olle WanstrandTeaching Note IVEY-W24939-EEntrepreneurship, Service and Operations ManagementTeaching note for product W24938.Starting at €0.00