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Amazon.com, Inc: The AI Transformation
Samila, Sampsa; Sastre Boquet, IsaacCase SM-1724-EInformation Technologies, Innovation and Change, Leadership and People Management, StrategyThis case describes the development and application of AI at Amazon. This case has been used to discuss in class the wide range of AI applications at Amazon, the competitive effects of those AI applications, the process to develop those AI applications, and the current state of Amazon organization.Starting at €8.20
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Amazon.com: Supply Chain Management
P. Fraser Johnson; Ken MarkCase IVEY-9B18D017-EEntrepreneurship, Information Technologies, Marketing, Service and Operations ManagementBy early 2018, Seattle-based Amazon.com Inc. (Amazon), one of the world’s most valuable companies and the largest online retailer in the world, had grown dramatically since its beginnings in 1994. The company that had started as an online bookseller now sStarting at €8.20
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Spotify: Face the Music (Update 2024)
Vroom, Govert; Isaac Sastre BoquetCase SM-1761-EInformation Technologies, Innovation and Change, StrategyThe year 2023 was another remarkable one for Spotify. Once more, the company reported record figures in both revenue ($13.1 billion) and users, boasting 236 million premium subscribers and 602 million total monthly active users. However, 2023 was also remarkable in another sense, as the company marked a turning point. After years focused on what Daniel Ek had referred to as "growth, growth, growth," Spotify witnessed three rounds of layoffs over...Starting at €8.20