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Transparency and Ethics at Everlane - Teaching Note
Karen Robson; Matthew WilsonTeaching Note IVEY-8B21A005-EMarketingTeaching note for product 9B21A005.Starting at €0.00
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Transparency and Ethics at Everlane
Karen Robson; Matthew WilsonCase IVEY-9B21A005-EMarketingInnovative US apparel retailer Everlane Inc. (Everlane) employed "radical transparency," disclosing detailed information about the costs it incurred and the factories that manufactured its clothes. The company also claimed to prioritize ethics and sustainStarting at €8.20
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Martha Stewart Cannabis: Overcoming Obstacles
Matthew WilsonCase IVEY-W25155-EMarketing, StrategyIn 2020, the legal cannabis industry in the United States was emerging. One large player in the nascent industry was Canopy Growth Corporation (Canopy Growth), a cannabinoid company based in Smiths Falls, Ontario, that grew cannabis and managed a range ofStarting at €8.20
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Martha Stewart Cannabis: Overcoming Obstacles - Teaching Note
Matthew WilsonTeaching Note IVEY-W25156-EMarketing, StrategyTeaching note for product W25155.Starting at €0.00